Quai Zurich Campus is a place designed to bring people together. It
shows our values, our passion for modernity and sustainability, for
collaboration and friendship. You will find in this book stories about
our past, present and future, from the people who have shaped our
thinking at Zurich to the values for which we stand. Quai Zurich Campus
reflects how we have evolved and who we are today. It combines old and
new architecture, with one overriding principle – encouraging people to
meet other people. It provides a place where we come together from all
over the world to develop ideas and gain inspiration. This is where the
heart of the company is. All of us together make Zurich a unique group,
with strong values based on a successful past and open to shape a
sustainable future for everyone. Quai Zurich Campus is one of the most
sustainable buildings in the world; we want to be here for the next
generations. Even this book is fully carbon neutral. Welcome to our
home. Welcome to Quai Zurich Campus.
Florentina Gojani shares 17 square meters of living space with
her partner, Alesch Wenger, in a house on an empty lot in
Zurich-Altstetten. The couple designed and built their tiny
house themselves. A Zurich customer, her company, Kollektiv
Winzig, advises people who also dream of living in tiny homes.
What is sustainability?
It’s a means to an end. Sustainability provides us with more
maneuverability in terms of time. By reducing space and
materials, we gain time and can invest it in the things that
matter.
Where do you feel at home?
Anywhere there’s a fridge. Home is a fundamental emotion
rather than a place.
Alexander Zehnder spends his life looking into the future to
secure a good life for the generations to come. In 1995,
together with other academics and experts in the ETH domain of
research institutes, he founded the 2000 Watt Society. Focused
on energy demand, it encourages people to be innovative and
use energy wisely to reduce global warming.
Can individuals stop climate change?
It’s possible to live well and use energy efficiently. Take
public transportation, consider how often you fly. Build
better houses.
Are you optimistic?
We could be climate-neutral by 2050. It will need innovations,
particularly in the mobility sector. The faster we act, the
more choices we will have.
Danielle Brassel is part of a team of two that leads
responsible investment at Zurich, guiding colleagues with the
goal that Zurich’s investments respect and benefit our planet
and society. Taking responsibility and leading by example are
qualities she and Zurich share.
What is the most rewarding part of your job?
Knowing we can make a real difference. We’ve learned to
measure impact – tons of CO2 emissions we can avoid, or how
many people directly benefit from our investments.
Why is it important to invest responsibly?
We could be climate-neutral by 2050. We need to take a long
term perspective and consider the consequences of our actions
to keep our planet liveable.
Overseeing sustainability at Zurich in Switzerland for
Corporate Real Estate and Logistic Services, Antonio Atorino
looks for ways to lessen Zurich’s environmental impact.
Originally an IT specialist, he took his current job only
after being convinced Zurich wanted to make a difference in
this area.
What makes you effective?
I’m patient and use data. People are more apt to adopt
sustainable behavior when they see proof of progress and
understand why we change something.
What areas are you focusing on?
We plan to increase how much waste we separate, and the
percentage we recycle. And, we’re looking into participating
in projects that produce renewable energy.
Lukas Böni is a food scientist and co-founder of Planted, a
Zurich customer based in Kemptthal in the canton of Zurich.
His start-up was founded at the ETH university. It
manufactures what it calls ‘planted chicken’ from peas and
rapeseed oil – a meat substitute for which not a single
chicken has to die. Its products contain no chemical
additives.
What is your vision?
We want to manufacture a product that is better than meat. One
that goes easy on resources and saves animals, is healthy, and
tastes even better – and one everyone can afford.
Should we still be eating meat?
What matters is the quantity, and that we understand that
eating meat means killing animals. I don’t eat meat.
Judith Haeberli wants to change the way we commute and make
traveling to work more sustainable. Via an app, her start-up
Urban Connect offers companies access to a fleet of e-bikes,
e-scooters and e-cars. Zurich employees also use Haeberli’s
bikes – thus helping to reduce CO2-emissions.
What do you care about?
The cities of the future. If we change the way we go to work,
our cities will also change. Completely new ways of meeting,
landscaping and movement will emerge.
Traffic and the environment – can they be
compatible?
Electric vehicles are an essential part of the fight to
mitigate climate change.
In a basement, unseen, around the clock, is a low-energy, highly
efficient miracle that keeps people in Quai Zurich Campus cool or
warm and does it sustainably with lake water.
Building the original pipe for lake water.Photo: Zurich Archives
Quai Zurich Campus’s heartbeat is a loud one, but don’t worry.
Unless you venture into a chamber below street level, you’ll
probably never hear its engines whining at about 100 decibels (disco
strength).
The twin heat pumps located here are an active reminder of Zurich’s
sustainability goals. The engines drive two pumps that circulate
lake water through about 100 kilometers of pipes installed in the
ceilings of the Campus buildings, at a rate of up to 500,000 liters
per hour. The system works by circulating warm or cool water through
pipes hidden in the ceiling panels throughout the Quai Zurich
Campus.
The ceiling panels also reflect light – another energy saving
characteristic – and dampen noise. There is no draft, and no worry
that stale air will be recirculated. Fresh air is drawn in at a rate
of about 300,000 cubic meters per hour, in a way designed not to
create drafts. The system is thus helping Zurich to achieve the
highest platinum Leadership in Energy and Environmental Design
(LEED) certification. And it is in line with Zurich’s status as the
first insurer to sign the ‘Business Ambition for 1.5°C Pledge,’
which requires companies to set science-based targets aligned with
limiting global temperature rise to 1.5 degrees Celsius (2.7 degrees
Fahrenheit) above preindustrial levels.
The heat pump system works on the principle of heat transfer. As
transferring heat is more efficient than burning fossil fuels, it
requires less carbon-producing energy and creates fewer emissions.
Neither fish nor swimmers are at threat
Switzerland, with virtually no fossil fuel resources, was a pioneer
in heating pump technology. Installation in 1938 of such a pump in
Zurich City Hall fed by the River Limmat created a sensation at the
time it was introduced. By 1945, there were around 35 heat pumps in
operation in the country.
Zurich the company introduced its first heat pump in 1947, which was
deactivated in the years before Quai Zurich Campus underwent
refurbishment. In Zurich’s case, the new heat pumps installed during
the building site rebuild completed in 2021 draw water directly from
Lake Zurich, fed by a pipe hidden 11 meters below the lake’s
surface. The pipe is designed to prevent other miscellaneous, random
objects and fish or swimmers from being inadvertently sucked in. The
lake temperature varies from about 5 degrees Celsius (41 Fahrenheit)
in early spring to about 16 Celsius (61 Fahrenheit) in early autumn,
making the lake water ideal for heating and cooling purposes.
HFO-1234ze is under pressure
The newly installed system will help reduce Zurich’s energy
consumption to a fraction of what it used to be, according to
Christian Polke and Alexander Küng at the company Polke, Ziege, von
Moos AG. Their company was responsible for the sophisticated
concept, design and technical engineering at Quai Zurich Campus.
To understand how heat transfer in a heat pump works, consider how
refrigerators function. For cooling, the coolant is expanded.
Putting pressure on the coolant creates warmth. Zurich’s system will
use a refrigerant referred to as ‛HFO-1234ze,’ considered to be an
environmentally friendly organic compound, which unlike earlier
types of refrigerant, doesn’t deplete the ozone layer and has a
minimum impact on global warming.
Installing a state-of-the-art heating and cooling system in our
headquarters underscores our commitment to being as sustainable as
possible. It’s something we are proud to make public, even if we
prefer to keep our heat pumps out of sight in a relatively
soundproof place.
Inside the real heart of Quai Zurich Campus.Photo: Stephan Birrer
A magnetic filter, or modern art?Photo: Stephan Birrer
Delivering a vacuum device for the old pump in 1947.Photo: Zurich Archives
Cooling distribution that is really cool.Photo: Stephan Birrer
Delivering hope
Z Zurich Foundation is an independent charitable foundation that
Zurich founded to mark its centenary. Gary Shaughnessy has been its
Chair since 2017.
Food for the homeless: ZZF Chair Gary Shaughnessy and Antonio
Bico, CEO Zurich Portugal.Photo: ZZF
The Z Zurich Foundation has always been about Zurich’s people making
a difference in the communities in which we live and work, but that
ambition has grown into creating a fairer, more sustainable society
both locally and globally. This means tackling the issues that
really matter to us and society – the dramatic impact of climate
change, the challenges in a modern world to maintain mental
wellbeing, and the often stark need for social equity. The Z Zurich
Foundation uses Zurich’s abilities and actions to prevent and
preempt catastrophes, while helping people to realize their full
potential, no matter where they started or where they are now. It is
core to Zurich’s culture and reflects the commitment and passion of
Zurich’s people who make the Foundation’s work real and relevant.
While the Foundation is both independent and has no profit motive,
the role that it can play in creating a more sustainable and fairer
society is a crucial part of both the Zurich culture and in
reinforcing what the Zurich brand stands for. Z Zurich Foundation
Chair Gary Shaughnessy, from Reading, is also Chair of Parkinson’s
UK.
Insurers focus on risk. How does the Z Zurich Foundation approach
risk?
Gary Shaughnessy: We aim to make people more
independent. The Zurich Flood Resilience Alliance, funded by the
Foundation, for example, combines Zurich’s insurance expertise with
knowledge of other specialists to help communities in Bangladesh,
Indonesia and Mexico, and Nepal better face floods.
What’s been achieved so far?
The flood program has given about 300,000 people more certainty and
control over their lives. We’re now extending into more parts of the
world and helping communities to prepare for other hazards like
wildfires.
What does the Foundation do to improve people’s everyday lives?
‘Tackle your Feelings’ is one example. Started in Ireland, the
campaign, run by Rugby Players Ireland and Zurich with the
Foundation’s support, uses rugby players as role models to talk
about mental health issues to youngsters. This has had a dramatic,
positive effect. We’re looking to support the program in 16 more
countries by the end of 2024.
How do Zurich’s employees get involved?
Since 2013 Zurich employees have volunteered nearly one million
hours within their communities, including mentoring young people,
renovating schools and houses, and fundraising.
With so much already achieved, what’s next?
We will continue to support the most vulnerable to adapt to climate
change, look after their mental wellbeing and realize their
potential in a rapidly changing world. And we will further
strengthen our collaborations, engage more with governments, and
support all Zurich employees to actively contribute to their
communities.
What’s your favorite aspect of the ZZF?
Energy! That includes people both inside and outside Zurich and the
Foundation, and especially those we support. I am always struck by
how positive people can be, how they find the energy to deal with
setbacks. And, I love learning from the brilliant diversity of
people across the planet.
What challenges do you see for ZZF’s next 50 years?
Could we have imagined, 50 years ago, the challenges we face now?
While we can’t see into the future, creating a sustainable, learning
society with opportunity and empathy seems fundamental. So does
harnessing the incredible potential of progress for all. Protecting
the fragile planet, valuing and embracing our differences, and
supporting those in need will remain priorities.
Flood resilience team in Mexico visits the pristine upstream area
of a river in Chiapas.Photo: ZZF
Recycle, re-use, repurpose
Just some of the ways Quai Zurich Campus reduces its environmental
impact. Little things add up to make a big difference.
From reducing energy to re-using food, there are a lot of ways to
minimize the impact on the environment and even, in some cases,
benefit the planet through reducing resources and making the most of
what is available. Quai Zurich Campus sets high standards in being a
user-friendly place to work, while reducing its environmental
impact. Ways it does this include everything from depending on
renewable energy to reducing chemicals used to clean. Sit back,
relax and enjoy a high degree of efficiency coupled with interesting
ways to make a difference. Climate-conscious facilities management
system can co-exist with comfort. And keep in mind; this is only a
partial list!
Deals on meals
In wealthy countries astounding volumes of food are wasted every
year – an estimated 2.6 million tons wind up in Swiss bins each
year. We can do better. With our ‘Click and Collect’ service, Quai
Zurich Campus employees may pre-order meals of leftovers. They
enjoy good food at home, at great prices. Food remnants of lesser
quality are disposed of as kitchen waste. They go to a company
that uses them to produce biogas energy.
Mooove!
Being more active is good for us. With coaches from TuricumFit,
Quai Zurich Campus offers free fitness classes to get employees
moving, and encourages dynamic sitting and standing at desks. It’s
not only people who need exercise. An organic dairy farm in Uster
near Zurich that supplies milk to Quai Zurich Campus believes in
keeping its cows moving, too, encouraging grazing to promote
bovine health over maximum milk yield.
Anti-bin brigade
To discourage refuse, there are no garbage bins under the desks at
Quai Zurich Campus. As a lot of waste is generated by plastic
containers, on-site the café services will provide only re-usable
containers and biodegradable cups for takeaways. As a matter of
course, stringent recycling will be enforced. Waste paper is
collected in containers and disposed of by a company that recycles
paper after it’s shredded.
Water everywhere
Rainwater storage tanks on the roof capture precipitation used for
sanitary systems, while motion-sensor faucets in restrooms
eliminate water waste. Zurich’s energy-efficient heating pumps in
the basement rely on the water of nearby Lake Zurich that is
circulated pipes to keep the property pleasantly warm or cool
without costing a fortune, or harming the planet. Drinking water
selections? Try tap water.
Powerful savings
Roof-top photovoltaic cells add to energy from 100-percent
renewable sources. Energy-efficient lighting and appliances and
motion-detection sensors cut power use and sensors curb artificial
light in daytime. Most desks are near natural light sources.
Master switches stop energy drain. Energy dashboards remind people
to use power mindfully. And in the gym, the fitness equipment
produces its own energy.
Just chill
When summer comes, Zurich can be a hot place. But Quai Zurich
Campus has ways to keep cool while forgoing the negative
environmental impact of air conditioning. Besides cool water
circulating through pipes to lower room temperatures, plants on
the roof reduce the heat island effect. Special windowpanes filter
out excess sunlight to reduce the temperatures inside. So, no
matter how hot it is, you can chill.
Where’s the parking?
Everyone can be a climate hero. But how do you encourage people to
adopt sustainable behavior? Sometimes with an approach using both
carrot and stick.
The garage offers just 43 parking spaces.Photo: Stephan Birrer
According to what is called Marchetti’s constant, whether people
walk, drive, cycle or take public transportation to work, the
average commute for most is about 30 minutes each way. The Swiss
conform to the rule almost precisely, with an average one-way
commute of exactly 30.6 minutes, according to the Swiss Federal
Statistics Office.
What is not captured in the statistics is whether the commute is
enjoyable or not, perhaps depending on how the average commuter
feels about cars honking and many people sitting in crowded trains
screaming into mobile phones. And, more important, whether people
consider the impact of their commute on CO2 emissions.
Taking public transport, cycling or walking, or even car-pooling and
ride-sharing can reduce emissions.
More climate friendly
Zurich is working hard to make travel to and from Quai Zurich Campus
practical, convenient, and sustainable. “The goal of companies today
must be climate- neutrality,” says Stefan Schneider, a partner at
Planungsbüro Jud AG, which served as Zurich’s consultant in planning
the mobility concept for Quai Zurich Campus. Zurich’s operations
have been ‘carbon neutral’ on a global basis since 2014, a
calculation that has recently starting to include emissions produced
by employee’s commutes. Quai Zurich Campus aims to encourage
sustainable commuting.
Encouraging good habits
Those visiting the garage will see that to reinforce its message of
climate neutrality, it offers just 43 parking spaces, most of them
for visitors and renters. The garage will offer charging stations
for electric cars, and the executive fleet will be all-electric. It
also provides disabled options. Employees who still want to drive
will be encouraged to use park and rail solutions.
According to a survey taken before the Quai Zurich Campus opened,
only about 10 percent of Zurich’s employees planned to drive to
work, while fully 70 percent expected to use public transportation.
Around 10 percent of headquarters’ employees planned to cycle, walk
or even jog to work.
For the fitness-minded, Quai Zurich Campus offers a bicycle station,
lockers and showers. Employees may choose to work from home some of
the time, which reduces emissions tied to commuting. Zurich already
introduced a flexible approach to work in 2016. That made it easier
to keep employees safe while operations shifted to home office
during the 2020-21 pandemic. As things get back to normal, Zurich’s
hybrid working model still allows employees to work remotely,
side-by-side with those in the office on any given day. One thing
difficult to replicate virtually is the humble commute. For some, it
is an enjoyable ritual that adds structure to the day and allows
them to transition from one environment to the other. A commute, or
at least a transition, can be good for our wellbeing.
Dodging bicycles
Some experts even recommend that people working from home build a
‘fake’ commute into their routine. The exhilaration of running for
trains, observing strangers, dodging cyclists, hearing birds singing
(or strangers yelling into their phones) can all offer us a moment
or two to mentally de-stress and prepare for wherever we are headed
next.
One of the charging stations for electric cars.Photo: Stephan Birrer
All in the family
Meet the hard workers keeping Quai Zurich Campus sustainable, 24/7.
Carbon-eating machines at work in Quai Campus Zurich.Photo: Stephan Birrer
Local regulations require that at least one-third of Quai Zurich
Campus’s open spaces must be planted. It’s a climate-friendly
solution. Plants trap CO2 in the air. They help to keep things cool
in summer and conserve warmth in winter. Historical preservation
also demands that the landscaping done around Zurich’s oldest
building match its heritage-site status.
Traditional plantings include Amur maple trees with leaves that
flame bright red in the fall and Japanese maple, a delicate haiku of
a tree, as well as Full Moon maple with rounded leaves. Hydrangeas,
popular for over a century, add a note of color, as does a perennial
with tall pink flowers and an unlikely name – Hungarian bear’s
breeches. Another plant with delicate flowers is called, improbably,
goat’s beard. And then there’s a plant with small blossoms called
fingerleaf Rodger’s plant.
During the fall, stop by Alfred Escher Street and sniff. You might
think you smell gingerbread. Actually, it is a substance released by
the leaves of the katsura called maltol that gives this plant its
other name – caramel tree.
The inner courtyards provide more green, but here the challenge was
to find suitable shade-lovers. One such is spiky mondo grass,
distantly related to asparagus. Besides water lettuce in the
fountain, there’s also Virginia creeper and honeysuckle clinging to
a trellis, a summer banquet for bees and hummingbirds. Inside the
buildings, over 500 planters contain rock gardens with stones from
Andeer, and the Maggia valley, and cacti from Mexico, South America,
and South Africa. You can also pay a visit to the cacti arboretum
down the street.
Did you know that cacti can horde CO2, so much so that some people
call them carbon-eating machines? So, you can see that even plants
from different families are on the same team in terms of
sustainability.
Our lives and those of others are inextricably linked. We act as
individuals, but there is power in joining forces.
Although Corine Mauch was born in the U.S. Midwest – in Iowa
City, to be precise – she chose to pursue her political career
in Zurich and became the city’s first female mayor. As ‘prima
inter pares’, the Social Democrat is at the heart of
decision-making on economic, political and social affairs
within the municipal government.
What is community?
Closeness, dialog, mutual understanding, strong relationships
– fundamental human needs. Only together can we tackle major
challenges like climate change or a pandemic.
How important is Zurich for the city of Zurich?
Both are closely interconnected. Quai Zurich Campus will make
quite an impact on the lakeshore, which is a very popular spot
in our city.
His official job title is Head of the Jazz, Rock, Pop
Department of the City of Zurich – but Niklaus Riegg’s real
role is serving as an ambassador of good music. He initiated
the #zürilove Spotify playlist to ensure the world can get
regular updates on new songs by Zurich singers and bands.
What is the Zurich sound?
Very varied. Zurich isn’t characterized or dominated by any
specific musical style. As populations change, people bring
their own sounds. What makes Zurich’s sound interesting is its
fragmentary nature.
Can music bring people together?
Certainly! Music is inclusive and provides a sense of
identity.
As managing partner of a Zurich agency, François Rapeaud helps
customers. As the president of the board of the Foundation
Ombuds Office for Children’s Rights in Switzerland, he helps
kids in need. His first job was working with traumatized
youngsters. His grandfather and his father were also active in
charitable work.
What makes you happy?
Through Zurich, the Ombuds Office has gained support in its
efforts to defend children‘s and young adults’ legal rights
and advocate for a more child-friendly Swiss justice system.
What do you tell people who have no time to
volunteer?
Human rights affect everyone everywhere. They are not a
privilege. Each of us can make a difference.
A special neighbor lives just minutes from Quai Zurich Campus:
the Voliere Zürich, established in 1898, is one of
Switzerland’s biggest wild and exotic bird rescue stations.
Each year, Elisabeth Schlumpf and her team care for about
2,000 sick and injured birds, as well as birds that haven
fallen from nests.
Nature and city dwellers – can these coexist?
Yes, if we give wild creatures some habitat – for example, by
planting indigenous flowers that help native insect
populations, which in turn provide food for wild birds.
What can humans learn from birds?
Complete honesty. If a bird is in a bad mood, it tells you
that quite openly.
At the Zurich University of Applied Sciences (ZHAW),
Aleksandra Gnach heads the IAM MediaLab, an interactive
platform that connects academics from different disciplines
and professionals. Together they develop public communications
solutions for a world transformed by digital technology.
What makes linguistics fascinating?
We shape our world with language. What we say and how we say
it forms our perception of reality and our behavior – what we
buy, how we vote, whom we trust.
How can companies like Zurich communicate well?
To be truly effective, we need to understand whom we are
communicating with and which formats help us connect with our
audiences.
Suba Umathevan fled Sri Lanka and arrived in Switzerland when
she was just two. She has made it her life’s work to fight for
children’s rights – particularly girls’ rights. Z Zurich
Foundation supports her projects in Nepal and Nicaragua that
make it possible for children to advise their villages on
flood protection.
What are you passionate about?
Equality, social justice and – of course – girls’ rights.
Empowering girls is especially important, as they face
particular disadvantages. Investing in their education can
bring about lasting change.
What does community mean to you?
Being there for one another, and being mutually supportive.
What led Zurich to place a 24-ton block of sandstone in a courtyard?
The desire to have it overrode any hesitation about whether it was
even possible to get it there.
The world’s largest sandstone single-block fountain.Photo: Florian Kalotay
It is probably the largest block – table, fountain, or planter, for
it can be all of those – ever created out of a single piece of
sandstone. Just cutting it in the quarry not too far away at the
other end of Lake Zurich was a challenge. The work was designed by
Vogt Landschaftsarchitekten AG, for which the fountain is a natural
extension of the building, cut of the same sandstone used on the
exterior and courtyard paving. Realizing how tricky the job would
be, the quarry that delivered it, Müller Natursteinwerk near
Eschenbach, Switzerland, began work already in 2018, even before the
contract was finalized. To keep it level so that the enormous stone
wouldn’t break under its own weight, as it was cut it was set on
supports in the middle of the quarry. There it remained amid all the
other work going on around it, as ornamentation with a hand-held
stonecutting machine was completed and it could be moved.
As far as the designers are concerned, the stone might be perceived
as a fountain or a planter, but it can also serve as a table. The
pattern cut into the stone mimics the one on the courtyard tiles. If
you use your imagination, perhaps you can also imagine a sort of
lace tablecloth draped over it, carved into the rock, such as one in
a still life. Inspiration for the design came from a tablecloth that
still impresses viewers today, part of Dutch painter Floris van
Dijck’s masterpiece, Still Life with Cheese, circa 1615. But unlike
those still-life tables, ours is also filled with water. The idea of
a ‘water table’ is not new. A very long table with something like a
stream running through it can still be found in the sixteenth
century Villa Lante gardens in Viterbo, Italy. Part of an
allegorical water system that included cascades, fountains and
dripping grottos, that table in Italy might have offered a practical
way to chill food, or, perhaps even a fanciful means of floating
dishes downstream to guests.
A cool respite, a decorative centerpiece.Photo: Stephan Birrer
Stones excite emotions and even fly
Those invited to dine at Villa Lante must have been delighted. Less
delighted were the employers of the man who commissioned it. He
later made contributions to the local hospital and church to atone
for any unseemly excess. By contrast, most people are delighted by
Zurich’s fountain. After all, the Villa Viterbo’s ornamental
stonework can’t boast of flying, as Quai Zurich Campus’s fountain
can; to keep it from breaking under its own weight, Zurich’s great
stone was only freed from supports in the middle of the quarry when
it came time to move it. Getting the stone in one piece to its fi
nal position in an inner courtyard required equal parts
determination and bravery. It arrived at night to avoid traffic. It
came on a truck, all 24 tons of it, an occasion presided over by
teams of logistics experts, and eagerly anticipated by local media.
Then, suspended by a steel I-beam from a crane, it was hoisted over
a sevenstory building. Lowering it into the inner courtyard required
extreme precision, carried out millimeter by millimeter with the
help of lasers to position it exactly to line up with plumbing
pipes. Now in its final home, 12 meters long and one meter wide,
with a deep channel in the center, it also resembles on some level a
village fountain, or watering trough. But one filled with plants.
Water lettuce creates a cool micro-climate
The plantings are an ingenious solution to meet the required areas
of greenery in the three courtyards (232 square meters). Bearing in
mind that the inner courtyard where the fountain is placed receives
very little direct sunlight, it is planted with shade-loving Pistia
stratiotes, or water lettuce, which should also help to create a
cool micro-climate. So along with its many other attributes, the
fountain, table and/or aquatic planter will be a good conversation
piece. On hot summer days, make sure to get a table near it and
admire the unique workmanship. But please don’t eat the water
lettuce.
The fountain is 12 meters long and one meter wide.Photo: Vogt Landschaftsarchitekten AG
It is planted with floating water lettuce.Photo: Vogt Landschaftsarchitekten AG
The pattern on the edge recalls a tablecloth.Photo: Vogt Landschaftsarchitekten AG
Covered, the fountain becomes a table.Photo: Vogt Landschaftsarchitekten AG
Infinity underfoot
The tiles in the inner courtyards form patterns of infinite
variation, truly a mathematical marvel.
The Penrose pattern in the courtyard.Photo: Stephan Birrer
The Penrose pattern that served as the basis for design of the Quai
Zurich Campus courtyard tiles takes its name from British
mathematician and Nobel Prize winner Roger Penrose, who in the
1970s, as an exercise, developed patterns that produce infinite
variation. As you continue to study the design, notice that the
tiles consist of only two geometric shapes: a thick diamond and a
thin one. The visual aspects of such patterns and how the eye
perceives them is a concept that has preoccupied generations who are
fascinated by the mathematical principles expressed in the Alhambra
Palace’s mosaics, for example, or the puzzle-like drawings of
interlocking shapes by Dutch artist M.C. Escher.
Selecting the Penrose pattern for Zurich’s courtyard was a way of
acknowledging the science of mathematics, which is also at the heart
of insurance. If you look closely, your eyes will start to pick out
literally hundreds of five-pointed stars. Look again. You will also
see circles. One way to understand how Penrose plays with your mind
is to compare the tiles at Quai Zurich Campus to a conventional
design of square tiles. Walking across squares, they would all look
exactly the same. Wherever you stood, you would only see squares.
With Penrose designs, something wonderful and unpredictable happens.
That is, infinite variation. From the higher floors of Quai Zurich
Campus, the patterns become even clearer, helping to unify the style
elements of the Campus buildings.
Now that you know the secret of the tiles, you might contemplate how
abstract mathematical principles shape our lives. Ask yourself where
the balance lies. The decisions we take, the choices we make each
day affect everyone else’s lives, too. Like the pattern of the tiles
in our courtyards, interlocking and reforming. They remind us that
when all is said and done, as individuals we are inextricably
interconnected, each and every one of us making up part of a greater
whole.
The color of Zurich
The sandstone used for Zurich’s oldest buildings is a local
phenomenon.
The sandstone used in Quai Zurich Campus’s oldest and newest
buildings, called Bollinger, was already in demand back in the
Middle Ages. Many of Zurich city’s most recognizable landmarks are
at least partly of Bollinger sandstone, including the Grossmünster
and Fraumünster churches, the historic Zurich City Hall, and the
eighteenth-century Guildhall zur Meisen. Bollinger sandstone, named
after the area where it is quarried not far from Zurich, just down
the lake, consists of quartz, mica and feldspar bound by calcite.
Feldspar is light pink, which can give it a brownish tinge. If you
had been around over 20 million years ago, you might have met a
young rhinoceros; parts of it can be seen today in the Natural
History Museum of St. Gallen. Its rare fossilized skull was all that
remained, discovered in the quarry supplying Zurich’s sandstone.
Treated well, sandstone buildings, unlike baby rhinos, can last
through the ages.
Damage done through restoration
But sandstone is vulnerable to the elements. Acid in air pollution
dissolves the calcite binding the fine grains. Road salt condenses
on the stone, causing it to flake. Joints expand and contract,
letting in moisture and weakening it. Humans also do damage in the
name of protecting the stone. A waterproofing chemical applied years
ago actually caused the sandstone used on the roof of Zurich’s
oldest building to decay and crumble. Eric Voigt, a restoration
specialist at Bianco und Kiesalter AG, and his team worked for over
two years to restore and preserve Quai Zurich Campus’s stone.
Besides sandstone, buildings on the site contain many other types of
stone: shell limestone, and a dark limestone called St. Triphon from
Western Switzerland. Renovators ran into a problem when they
discovered that the quarry that had supplied the original St.
Triphon stone had closed. Replacement stones were found in Spain.
There is also a hard metamorphic granite called gneiss from Ticino
used around the bottom of the oldest building and balconies. Over a
century ago this stone was probably shipped via the Gotthard Tunnel
to Enge station, a route still new when work began on Zurich’s first
building. Perhaps the worst thing one can do to beautiful stone is
to apply a sticky silicon paste to discourage pigeons. Voigt’s team
had to remove a lot of pigeon paste by hand. Another thing that
surely nobody would do today? Cut chunks out of the polished
Sardinian breccia marble decorating the foyer of the former Vita
building. During restoration, holes gouged out were plastered over
and painted by hand to look like marble. If someone were to
carelessly clean it, the painstaking handiwork would be wiped away.
Zurich’s buildings will probably withstand the test of time, unless,
of course, someone tries to waterproof the stone again, apply pigeon
paste, or clean the marble with harsh chemicals.
A worldly village
Enge’s lake shore is called the Pfnüselküste – ‘sniffles coast.’
Getting less sun, its residents are supposedly more prone to colds.
But Enge is in many ways quintessentially Zurich.
Sniffles coast? Really? Enge’s lake shore – with Quai Zurich
Campus – belies its nickname.Photo: Stephan Birrer
Enge might be considered Zurich’s neighborhood with a chip on its
shoulder. Looked down on by some as the Sniffles Coast because it
gets a little less sun than the communities on the opposite shore of
the lake, it seems to need to prove something. There’s the
impressive Muraltengut mansion built by a local building
commissioner who, it is said, wanted to disprove critics who
insisted he knew nothing about building. Or the Enge villa, long
gone, that served as a clubhouse for Swiss men who wore cloaks and
carried daggers and kept gondolas in a stylized moat, preferring to
think of themselves as Venetians. Enge lacks royalty, but has its
own castle, Schloss Sihlberg, built in 1898. The Rietberg Museum,
set in an extensive park, houses an outstanding collection of Asian
art, and includes a green glass cube (the Emerald), designed by
Swiss architect Alfred Grazioli and Quai Zurich Campus’ architect
Adolf Krischanitz.
We do it better, we did it first!
One of Switzerland’s most beloved writers, Gottfried Keller, was for
a time a resident of Enge. So, too, was industrialist and politician
Alfred Escher, a classic over- Sniffles coast? Really? Enge’s lake
shore – with Quai Zurich Campus – belies its nickname. achiever: he
served multiple times as head of the Swiss national assembly,
founded a railroad, promoted setting up Zurich’s technical ETH
university, was instrumental in establishing a bank, a life insurer
and a reinsurer, and his vision contributed to founding Zurich, the
company. He died before he could take the train journey through his
arguably biggest project, the Gotthard Tunnel. Enge can claim
another important we-do-it-better, or at least, we-did-it-first
milestone: Zurich’s first squatters. When these occupied buildings
set for demolition in the early 1970s, Zurich employees got used to
passing banners with slogans like Renters’ Struggle – Class Struggle
and die Enge wird enger! When singing Enge’s praises, one other
thing should not be overlooked. Perhaps because it gets a few
minutes less sun than trendy Seefeld on the opposite shore, Enge
residents also feel they have more to prove. Enge’s birthrate is in
creasing, while over on the sunny lake shores the population has
declined. Perhaps Enge’s residents are inspired by a few extra
minutes of romantic twilight. Or else – it would be in character –
they want to prove that on their side of the lake, the Sniffles
Coast, they do everything a little better.
A matter of life and death
Zurich is made up of people. Some have poignant stories, including
one that can be pieced together from two letters that describe fear,
despair, and ultimately express heartfelt thanks.
Richard Jung (left) during the difficult war years.Photo: Zurich Archives
The story begins with a letter dated August 25, 1946 from Richard
Jung, who had recently been appointed Zurich’s managing director in
Germany. It is addressed to Hans Farner, responsible for Zurich’s
German business at its headquarters in Switzerland. The letter
describes in detail the hardships of establishing business in
post-war Germany: “Someone has stolen both our best typewriters...
.” Then, before closing, Jung writes in a few heart-felt lines: “You
have done more for me than I could have hoped... .” It’s hard to
associate Jung, whose photo shows a practical, serious-looking man,
with any such emotions, but what the letter refers to was nothing
other than a matter of life and death, and a narrow escape. Had
Farner not intervened, Jung's beloved wife, and his two children may
have perished, and Jung himself might not have survived.
When the Nazis came to power in Germany in the 1930s, they
introduced atrocious laws persecuting Jews. Nazis also put German
businesses under tight Party surveillance. Zurich’s Berlin office
got its own ‘ombudsman,’ a man called Bernhard Schmidt; what he was,
in fact, was a Nazi spy. Schmidt was a fanatic and he set about his
work with repugnant passion. In 1934 he denounced a Zurich employee
for making fun of a patriotic Nazi song. The man was packed off to
prison. In 1941, Schmidt exposed one of Zurich’s German employees as
being of Jewish descent. The man died of heart failure while under
arrest. In 1944, Schmidt struck again, exposing a woman in Zurich’s
office as being half-Jewish. She was seized and eventually murdered
in a concentration camp.
But Schmidt had an even bigger target in mind: no less than Richard
Jung himself, then-deputy manager of Zurich in Germany. Schmidt
seized on the fact that Jung’s wife, Kläre, a converted Catholic,
was born a Jew. Alarmed by the developments in Germany, back in
Zurich, Hans Farner sent an urgent appeal to Zurich Chairman August
Leonhard Tobler. Tobler signed a directive to provide help. In 1939,
with Zurich’s assistance and support, Kläre and her two children
moved to Switzerland where she was looked after by none other than
Hans Farner and his wife Agnes.
Meanwhile, back in Berlin, Schmidt continued his despicable work,
going so far as to enlist a Nazi sympathizer working for the Swiss
gas company to spy on Kläre to see if he could learn if she was
keeping in touch with her husband, who, for appearance’s sake, had
become her ex-husband. Though he tried, Schmidt failed to uncover
anything to incriminate Jung.
After the war ended, the Jungs were reunited. But there is one final
letter to mention. This one is addressed to Germany’s post-war
police. It details Schmidt’s odious actions, signed by witnesses
including Richard Jung. At last, Jung could turn tables and have
Bernhard Schmidt, the denouncer, denounced.
Board minutes, 1938: Zurich to “pay for family’s
accommodation.”Photo: Zurich Archives
“More for me than I could have hoped.” A telling letter,
1946.Photo: Zurich Archives
Photo: Zurich Archives
We are all travelers. It is the journey that matters, and the
direction, as much as the ultimate destination.
When she skates in a roller derby, Tatjana Buser becomes
Harley Hot Roll. This female-dominated, full-contact sport,
sometimes described as ‘feminism on the flat track,’ requires
speed, tactical skill and perseverance – characteristics she
also needs in her daily job as a strategic assistant in
Zurich’s Group communications team.
Can sports change lives?
Absolutely! Roller derby has given me a great deal of
self-confidence, and still does. It’s a lifestyle. Without
this sport, I wouldn’t be the person I am today.
What’s your approach to life?
Teamwork – regardless of whether I’m at work or skating:
together we fight, together we lose, together we win.
Günther Vogt made Quai Zurich Campus’ into a green and
sustainable oasis. His team not only did the landscaping but
also designed the massive sandstone fountain in the central
courtyard. As a professor of landscape design, he finds
inspiration in unusual places. That includes the abandoned
site of the former Chernobyl nuclear reactor.
What allows Quai Zurich Campus to harmonize with its
surroundings?
Through the use of materials such as sandstone, granite and
gneiss, as well as certain patterns such as the one on the
fountain. It changes depending on how the water flows over it.
Are there places nature reclaimed control?
At Chernobyl, for example, where since the catastrophe, humans
have completely been excluded.
Attorney Vreni Spoerry was elected in 1983 as member of the
Liberal Democrats to the Swiss National Council. In 1986 she
became the first woman to serve on Zurich’s board – and was
still the only one when she stepped down in 1996. Her motto
was, and remains: “We aren’t doing politics to serve women. As
women, we are serving in politics.”
What was it like being one of the only woman in
meetings?
I didn’t spend so much time thinking about it. That was simply
the reality. I wanted to play an active role and do what I
thought was right.
How has the job of serving on a board changed?
Companies have become more international, and problems
increasingly complex. The responsibility might be greater now
than it was in the past.
Mario Greco returned to Zurich as Group CEO in 2016 and since
then has worked to ensure that Zurich is a business with a
purpose – one that works for society as a whole to create a
sustainable future.
What is Quai Zurich Campus for you?
A place where people can achieve more together. A place for
inspiration which feels like home.
What connects Zurich the company with Zurich the
city?
We could not be Zurich without Zurich. We’re proud of what we
contribute to this great city. We share values, a belief in
continuous evolution and an optimistic vision of the future.
Serving the world from Ebikon in the canton of Lucerne:
elevators and escalators made by Schindler, a company
established in 1874, are found everywhere on the planet –
including Quai Zurich Campus. Patrick Hess has been fascinated
by Schindler since he was young, even writing a paper about it
in high school. He joined the group in 2001.
What traits do Zurich and Schindler, both traditional Swiss
companies, share?
They look back on 150 years of history, and they combine
typical Swiss values like security, quality and reliability.
What can both be proud of?
We and Zurich remain faithful to our traditional values while
driving innovation in our respective industries.
Fleeing Eritrea, Zerom Kiflay made his way through the Sahara
Desert to Libya and took a dangerous sea crossing to Italy. He
arrived in Switzerland in 2015. Following an internship at
Zurich he now works in Zurich’s IT department and is studying
to get his degree in business informatics.
What’s different in Switzerland?
The language is difficult, there are so many variations of
Swiss-German! At home I grew up speaking Tigrinya, which is
distantly related to Arabic and Hebrew.
What makes your work interesting?
I like being in contact with many people. That is an important
part of my job.
Over-rated or underappreciated, an office is and probably will
remain as a symbol and public face of a corporation. But spaces,
like faces, can change.
What new ideas will this innovative space inspire?Photo: Stephan Birrer
The office occupies the nexus between our aspirations and dreams,
bookending the jarring start of Monday mornings, banter around the
coffee machine throughout the week, and the golden glow of a job
well done on Friday. But do we need an office? New ways of working,
made possible by technology and a more flexible approach to clocking
in and out, are erasing the once-sharp definitions of what
constitutes the workplace, especially when we may also work from
home or wherever technology allows. Yet the office is more than
walls, windows and a canteen. It seems to prove Karl Marx’s maxim
that “society does not consist of individuals, but expresses the sum
of interrelations.”
Less philosophical perhaps, but more to the point, as other
German-speakers have noted, life isn’t a pony farm. Sometimes we
just need a place to focus and get the job done, and an office fits
the bill. While the office traditionally has served the movers and
shakers among us, those with big desks and the antechamber dragon
that keeps supplicants at bay, most of us require real workspaces.
What workspaces should be, however, is increasingly a blend of many
different things.
People today can work from anywhere and everywhere. A repurposed
phone booth, a car, or maybe just a quiet corner in a café. The
concept of an office is limited only by the imagination, and it has
always been trendy to re-imagine workspaces. For example, one major
technology company has ski gondolas in one of their offices and a
climbing wall in another. A Dutch firm has tested one-person offices
that look like giant bird houses.
A comfortable chair and a place to think in peace
We do need offices. Physical ones. Most employees want to work from
home some of the time. But they also want the option to work a few
days a week with colleagues, if only to escape needy pets and
restless children. Even so, increasingly, offices must serve a
variety of individual preferences and meet different demands to
satisfy the humans who work in them. “I prefer to stay in the same
area, and where I work has to feel a bit like home,” says one
employee at Quai Zurich Campus, who focuses on financial results.
Someone else likes to brainstorm over coffee. A third demands only a
comfortable chair and a place to think in peace, while yet another
craves creative surroundings and the opportunity to be inspired.
A new way of working requires trust
But why have an office at all, when even hiring people has gone, in
some cases, virtual? One new hire at Zurich unable to travel due to
a pandemic lockdown in 2020-21, was onboarded via remote
communications and made to feel part of the team with a welcome
video and casual online water-cooler banter. Zurich adopted a
work-from-home policy during the COVID-19 lockdown, and it worked.
More to the point, its people worked. The flexible approach was also
instructive for the future. As regular workplaces return to normal,
some employees on any given day are still working remotely and some
in the office. Through this, we may see each other for what we
contribute, rather than how often we dine with the boss. This new
way of working also requires trust.
“Leaders will need to have more trust in their people, as they will
not supervise them in the same way,” says Stefan Kröpfl, a senior
analyst who heads a team in Zurich’s Group Life insurance business.
Amid all these changes, he believes that having an office is still
necessary to facilitate creative processes.
What matters is having a unified whole personified by buildings that
reach out to employees and communities. That includes Quai Zurich
Campus’s open spaces designed not only with staff, but also with the
community in mind, such as courtyards, an auditorium, and a café
open to the public. This requires coordination and planning by
architects and interior designers, carpenters, technicians and IT
specialists, as today’s offices are multi-functional affairs serving
many different purposes and audiences.
“The boundaries between work and daily life are increasingly
blending. We need to rethink how we integrate spaces,” says Nicole
Maurerlechner of Iria Degen Interiors AG, which designed the Quai
Café, which is open to the public as well as to the Zurich staff.
“After all, nobody knows exactly what the future will bring.”
The office as a stage
Another sometimes overlooked function of the office is entertainment
value. It provides a stage for human dramas that unfold on a daily
basis. One need look no further than the short story published in
1907 by Swiss author Robert Walser satirizing a typical Monday
morning in a Swiss bank where pairs of clerks sit together like
“pairs of shoes” counting the minutes until lunch hour.
The office has provided colorful stories through the ages. Before
there were Dilbert cartoons, there were clerks in Imperial China who
evaded night work by complaining of stomach ailments, so that their
duty roster acquired the nickname ‘Journal of Suffering From Stomach
Trouble.’ In Tsarist Russia, Fyodor Dostoevsky’s nihilist narrator
in Notes from the Underground, a retired civil servant, lampoons the
behavior of boorish and overly ambitious former colleagues. Charles
Dickens’ novels abound with downtrodden ledger keepers and
small-time clerks, from shivering Bob Cratchit to the rag dealer
Krook who marvelously and mysteriously self-combusts. Franz Kafk a’s
eerie writings were very likely influenced in part by his work in an
office as a lawyer for a workmen’s accident insurance institute in
Prague.
“The boundaries between work and daily life are increasingly
blending. We need to rethink how we integrate spaces. After all,
nobody knows exactly what the future will bring.”
The office is also a means to experiment with human behavior, and
the outcomes are instructive. In the 1990s, a new phenomenon took
hold: hot-desking. At the outset, a popular U.S. advertising agency
tried to introduce the concept of no desk, no paper, and no shelves.
It didn't work. It just drove staff to despair. Employees began
using trunks of their cars as filing cabinets. Others hid documents
in office corners and couldn't find them again. Fortunately,
technology today is friendlier to office nomads. At Quai Zurich
Campus, phone apps let people into buildings and tell them which
desks happen to be free. Zurich employees might also give permission
to let others know where they are while at work through a ‘finder’
app.
An office is part of us - just as we are part of it
An office also makes us feel we matter. And it gives us a chance to
present our better selves, though perhaps less formally, after we
had grown used to seeing each other working virtually in our
kitchens and living rooms during the pandemic lockdown. “One
consequence of the COVID lockdown is that it seems to have largely
killed off ties,” as Gillian Tett observed in the Financial Times.
An office is part of us, just as we are part of it. An office is as
much a state of mind as a physical space. With the advent of hybrid
work models, and capabilities presented by new technologies, what
the office becomes could be just about anything. Perhaps the only
constant will be that people will continue to redefine what an
office is and why we need it. That’s something that can only be done
collectively, consensually, in a workspace that brings people
together, that is fun and functional, where bricks and mortar and
in-person encounters complement virtual interactions. An office is
everything, it is nothing. It is all of us, together, doing our
best.
Combining past and present
With its dramatic prism façade, Quai Zurich Campus stands out and
still fits with its surroundings. The project’s challenges were part
of the attraction for Austrian architect Adolf Krischanitz.
Quai Zurich Campus architect Adolf Krischanitz.Photo: Elfie Semotan
Zurich’s Museum Rietberg, the Superblock in the town of Winterthur
in the Swiss canton of Zurich, or laboratory facilities on Novartis’
Campus in Basel: Adolf Krischanitz has designed many impressive
buildings in Switzerland. But renovating and developing the Quai
Zurich Campus headquarters posed the challenge of his lifetime.
Are you proud of the Quai Zurich Campus?
It was a massive project posing every conceivable challenge an
architect could face. The urban planning aspect was hugely
important. The new building has an impact on the city’s skyline. And
there were many other aspects – the existing edifices, their
history, the height of the buildings and so forth. Harmonizing all
that and creating a uniform whole was a very complex undertaking.
Zurich dedicated itself to the project and courageously rose to the
challenge.
What was the most difficult aspect of integrating new into old?
The hardest was to understand how the listed buildings already on
the site and the new structure would interact. The new structure is
slightly taller. The solution was to intersperse building
compositions and open spaces. The spaces produce a dynamic point of
reference where old is juxtaposed with new. This coordinated
approach helped to join the old and new buildings into a unified
whole.
Why does the combination of glass and sandstone work so well?
The local Bollinger sandstone façade along Alfred Escher Street
expresses an urban character and references Zurich’s Grossmünster
church and other well-known landmarks. You have a traditional
material set off by an innovative one: the crystalline glass façade
creates a dynamic contrast to the stone. The glass façade provides
an airiness that enabled us to build very compactly without the
construction becoming too heavy or too confined.
What makes the glass façade unique?
The glass façade was born of a desire for transparency and
innovation, but in this historical context, it must do more than
merely reflect. The prismatic surface has the quality of
reconstituting its surroundings: it doesn’t simply mirror the
neighboring buildings, the prism breaks the reflections, transforms
them and creates something new – a tried and tested way of
underlining the beauty and brilliance of the material while
capturing the light.
What is especially Swiss about Quai Zurich Campus? Or indeed,
un-Swiss?
It is a good combination: international, on Swiss foundations. Swiss
buildings tend to be of high quality. Zurich also places an emphasis
on values. I constructed the newest building in a 'U' shape to
complement the traditional structures already there. But it’s
primarily the foundations that set it apart and make it a part of
Zurich.
Has the way we combine old and new changed?
We need to have greater respect for the past. These days, we tend to
have solitary buildings that work individually but don’t harmonize
with their surroundings. Traces of the past should be visible
because that’s the only way to establish an identity. Long-term
sustainability unites the past with the future. That’s important for
an institution like Zurich, which can look back on a long history
while setting its sights on the future.
What should people feel when entering Quai Zurich Campus?
Spaciousness, versatile durability thanks to robust, high-quality
materials, and freely accessible open spaces. It should feel like a
harmonious whole in which no single element is more important than
another. No contrived construction or polished technical
installations, no color or material used in isolation. The aim is to
create a balance between diverse elements that ultimately merge,
creating a cumulative, intangible effect. In its overall harmony,
the space should seem to be a continuum, a flow that captures all
the senses, as it were – and encourages us to look ahead.
Signs of the times
Can we get rid of it? No! Discoveries in Zurich’s archives.
A
company’s archives houses its memories. Zurich’s corporate archives
– all 2,600 linear meters of them –contain not only files and
documents, but also about 500 truly special objects collected by the
archive team over the years. Each of these objects has a story to
tell.
Kiddy car The classic kiddy car is fire-engine red – but this edition of
the cult toy is Zurich blue (2018). Photo: Henrik Nielsen
Hangover remedy When clubs were still known as discos, a VITA agent put together
this anti-hangover kit (circa 1990). Photo: Henrik Nielsen
Seismoscope Zhang Heng invented the first earthquake detector in 132 A.D.
This replica belonged to a Zurich risk engineer. Photo: Henrik Nielsen
Bunny Zurich to love: this cuddly bunny key fob was a client giveaway
in 2015. Cute, isn’t it? Photo: Henrik Nielsen
Golf set Former CEO James Schiro’s passion for golf was apparent in the
Zurich putting kit (2007). Photo: Henrik Nielsen
Metal sign In 1895, Zurich (at the time still with the ü) advertised for its
accident and liability insurance on metal signs. Photo: Henrik Nielsen
Game kit 'Stock, Wyys, Stich' cards for Jass. The popular game was an
essential part of the Zurich game kit (1978). Photo: Henrik Nielsen
Leather-bound book When General Manager Heinrich Müller-Jelmoli retired, employees
presented him with this book (1900). Photo: Henrik Nielsen
Key ring Similar, but different: the logo with the angular letter Z – like
on this key ring – was used between 1972 and 1996. Photo: Henrik Nielsen
Mobile phone No apps, but in a sophisticated color palette: Nokia mobile phone
with the Zurich logo (1997). Photo: Henrik Nielsen
Copying machine Okay, copy that. This copy press was used to reproduce important
correspondence (circa 1900). Photo: Henrik Nielsen
Golden nose Didn’t anyone want it? The golden nose was devised as a prize for
a competition – but never awarded (1991). Photo: Henrik Nielsen
COVID-19 kit Cleansing wipes, hand sanitizer for employees who came to the
office during the pandemic (2020-2021). Photo: Henrik Nielsen
Lion sculpture Board meetings were held in the Mythenquai offices under the gaze
of this lion (probably first half of the 20th century). Photo: Henrik Nielsen
Diamonds are forever
The glass panels on Quai Zurich Campus’ newest building break and
refract light, as though capturing images of our past, while
offering a glimmering vision of the future.
Tons of glass that appear lighter than air.Photo: Stephan Birrer
The glazing on the outer façade of the newest building at Quai
Zurich Campus offers a glimpse of our past and future, a
kaleidoscope combining traditional and modern elements. Quai Zurich
Campus’s most iconic feature is also a marvel of construction.
Weighing over 200 tons, the façade appears to hover weightlessly. In
fact, based on the original design, the façade was supposed to have
been different, but in a way few would have noticed. The glass
panels were first to have been attached to stainless steel frames.
Instead, Josef Meyer Stahl und Metall AG, the company that made
them, proposed using aluminum. It took some convincing, but given
the weight, the lighter metal, which still offers strength, proved
to be the best choice. Even with aluminum, the 824 elements still
comprise what building experts might call a static challenge.
The glass naturally has a greenish tinge according to the suppliers,
Flachglas Gruppe. The individual panes were produced at a
temperature of approximately 1,000 degrees Celsius (1,832
Fahrenheit), each consisting of two pieces of glass heated and
pressed together. A coating inside reflects sunlight that helps keep
the building’s interior cool. Screen-printed strips of enamel were
used to conceal the joints, another challenge that required
engineering ingenuity. Many modern miracles went into making the
visionary, bold façade. But don’t forget the real wonder – behind
the glass façade, people are working hard to bring about miracles
for those who rely on Zurich, using a blend of traditional knowledge
and new ways of thinking to create the future.
A reordering of old and new.Photo: Stephan Birrer
A few of over 800 panels in the façade.Photo: Stephan Birrer
Jobs give meaning to our lives. Our daily actions allow us to change
the world, or even create a new one.
The Zurich native’s work expresses restraint and purity of
form. Designing the public café at Quai Zurich Campus, Iria
Degen used wood and fabric to soften hard surfaces of stone,
glass and concrete. The asymmetrical space is broken by a
support in the center. She left this space completely open to
enliven the area that faces the outer façade.
Does having an attractive café encourage
collaboration?
Absolutely! A congenial atmosphere creates wellbeing and
promotes communication. That’s beneficial for teamwork.
When you enter a room, do you immediately notice what could
be improved?
I take in what strikes me as positive, while everything else
leaves me cold. I only offer a professional opinion if someone
asks for it.
Thomas Grossenbacher has nerves of steel – and lots of
experience on building sites. The real-estate specialist has
successfully managed large-scale projects for decades,
devising strategies and concepts, organizing all those
involved, and managing teams. The Quai Zurich Campus project
was under his control.
What made this project unique?
The combination of old buildings reflecting Zurich’s heritage
and new ones that will meet the needs of the future.
Was this a personal commitment?
It was an affair of the heart! That was because of the passion
of all those involved – and because I was looking forward to
enjoying the best coffee in town at the Quai Café.
Saiful Chowdhury predicts what the future will bring: He
analyzes developments and defines strategies in Zurich’s life
insurance business. As the father of three sons, he also works
closely with Swiss schools to promote cultural understanding.
And he supports people in need with sustainable projects in
his native Bangladesh.
What gets you out of bed every morning?
The chance, every day, to get more out of life by having a
positive, constructive attitude, both professionally and in my
personal life.
What advice do you give to those starting careers in
2021?
Take advantage of the opportunities to take responsibility.
It’s all in your hands!
Marina Cardoso considers herself a customer advocate. Her
passion is creating new solutions so Zurich’s customers get
the best possible experience. As part of Zurich’s ‘Make the
Difference’ team, she helps other employees improve and
simplify the company and find more sustainable solutions.
What trends excite you most?
Environmental sustainability (for example, re-forestation),
consumer psychology and, with gig working on the rise, the
future of work.
How can insurance become more entrepreneurial and
sustainable?
By using our expertise, knowledge and capabilities to protect
customers in new ways, while tackling ecological and social
issues.
Through her art, Mai-Thu Perret tells stories. Five of her art
carpets adorn the main entrance to Quai Zurich Campus. Born in
Geneva with Vietnamese roots, she studied at the Whitney
Museum of American art in New York. Her sculptures, objects
and installations have been featured in solo exhibitions in
the U.S., Europe and Switzerland.
What stories do your art carpets tell?
If the carpets tell a story, I guess it would be about the
history of abstract art and its relationship with issues
related to craft and gender roles.
How does your art influence people’s work?
The colors, the tactility of the woolen material, I hope, will
give Quai Zurich Campus a joyful serenity and attract playful
attention.
Founded in 1928, Zurich’s oldest general agency is located in
Zurich-Wiedikon, a neighborhood with a large Jewish
population. Jacqueline Dubois has been committed to serving
her clients there for 30 years – previously as an employee,
now as a co-owner. Her ties to the district and the Jewish
community contribute to her success.
What do people who come to the agency want?
They want more than an insurance policy. We’re their
confidants. They often ask, “what would you recommend, Frau
Dubois?”
And what’s your answer?
If I do recommend something, it is only because I personally
believe in it. I address customers’ concerns through an honest
and authentic approach.
The darkest shadows and the brightest places of human existence can
be found in the works of an exceptional photographer and
environmentalist.
Kafue National Park, Zambia.Photo: Sebastião Salgado
The photographer is literally someone drawing with light. For
Sebastião Salgado, a photographer might also be one who sheds light
on the true nature of things. His photos, characteristically in
black and white, illuminate people's souls and tell stories about
lives shaped by fate and environment. They demonstrate the terrible
impact of humans on nature and each other. But there are also
glimpses of hope. Having won nearly every major photojournalism
prize, recording what his eyes saw and his heart felt, took an
immense physical and mental toll. Salgado, exhausted, sought renewal
in his native country of Brazil. He and his wife, Lélia Wanick
Salgado, in 1998, founded an ambitious project to try to regrow part
of one of the world’s formerly greatest forests. They began on
almost barren spot in the Brazilian state of Minas Gerais. Where the
Mata Atlântica, or Atlantic Forest, had once stretched over 3,000
kilometers inland along Brazil’s eastern coast, little remains
today. But some forest can be saved. Taking over the family farm,
the Salgados founded the Instituto Terra. It has already planted
over 2.5 million trees and is involved in other ecological projects,
a small beating heart bringing life back to the forest. Zurich is
not only sponsoring the planting of one million trees within the
Zurich Forest Project. Zurich has also purchased a small but
representative sample of Salgado’s work: five images out of
millions.
His pictures on display in Quai Zurich Campus include the photo of a
gold mine in Brazil where swarms of men reduced to writhing
creatures pursue a living prising gold from a giant open pit. This
photo caught the attention of German fi lm maker Wim Wenders and led
him to a meeting and ultimately to make a two-hour film about the
photographer, together with Salgado’s son, Juliano. In the film,
Salgado compares the gold mine to a scene from the dawn of time. He
“could almost hear the gold whispering in the souls of these men.”
His documentary photos include one taken in Kuwait in 1991 of an oil
well set ablaze during the war with Iraq, when hundreds of such
wells were set on fire. The heat was so intense it caused a camera
lens to deform. His photos also capture nature and humans in some
kind of equilibrium, such as one taken in the Sahara of a lone
figure in the sand dunes. Another shows a forest on Siberut Island
in West Sumatra, Indonesia, an image that at first appears mundane.
Then the eye picks out a tiny human of the Mentawai tribe, climbing
a tree to collect durian fruit. It’s an image both humbling and
heroic. There is also a picture of a river in Kafue National Park in
Zambia against a backdrop of fog; a primeval landscape. While every
photographer sees the world in a different way, when viewing
Salgado’s photos displayed at Quai Zurich Campus, perhaps you, too,
will adjust your own personal view of the world.
Sebastião Salgado has traveled in over 120 countries for his
projects.Photo: Renato Amoroso
Regrowing the Atlantic Forest, Brazil.Photo: Sebastião Salgado
Oil well ablaze in Kuwait.Photo: Sebastião Salgado
Lone figure amid dunes in Tadrart, Algeria.Photo: Sebastião Salgado
Nonsense of the best sort
South African artist William Kentridge’s great tapestry in our main
entry hall contains a magical energy. Closer inspection reveals
images of ledgers and even insurance policies.
‘L’amiral cherche une maison à louer,’ William Kentridge’s
tapestry, can be admired in the Alfred Escher Street
entrance.Photo: Stephan Birrer
The absurd, “with its rupture of rationality – of conventional ways
of seeing … is in fact an accurate and productive way of
understanding the world... .” Recall these words of William
Kentridge as you admire his great tapestry in Zurich’s main entrance
hall. Coveted by collectors, his tapestries, drawings, sculptures,
animated films, even stage sets, seem at first to defy logic. But
look a little longer and they begin to make sense. His tapestry in
Quai Zurich Campus is three meters high and eight meters wide, and
one of six site-specific works commissioned on the property. It
dominates the wall at the end of an 80-meter long corridor. Entitled
‘L’amiral cherche une maison à louer’ (The Admiral seeks a house to
rent), it takes its name from a Dadaist song poem performed in the
infamous Cabaret Voltaire in Zurich in 1916. When the work was first
created, civilized society was still reeling from the mechanized
brutality of World War I. The premiere must have been impressive. It
included people on stage reciting, singing, and banging drums.
Kentridge’s works often feature collages. To produce his tapestries,
he relies on the Marguerite Stephens Tapestry Studio outside
Johannesburg. The production team for Zurich’s enormous tapestry
required 18 people, including the weavers. All were female except
for a few male goats that provided the mohair. The weaving studio
recreates Kentridge’s collages on a vast scale, right down to the
texture of torn paper and pins. Stand back and admire the tapestry.
Imagine it’s a procession, a picnic of the Dadaists. Go with them.
They’re waiting for you. If you listen, they might speak to you. Be
open to their message, listen with your senses, and respond with
your heart.
‘The Migrant,’ a work by Indian artist Jagannath Panda on display
in Quai Zurich Campus.Photo: Stephan Birrer
Art is omnipresent at Quai Zurich Campus: the painting ‘Pet’ by
Armenian artist Armen Eloyan hangs in the Innovation Hub.Photo: Stephan Birrer
Mexican artist Mariana Castillo Deball’s ceramic wall, created
especially for Zurich’s headquarters.Photo: Stephan Birrer
Does it come with vehicle insurance? Jakarta-based Ichwan Noor’s
iconic ‘Beetle Sphere,’ ground floor of the ‘B’ building.Photo: Stephan Birrer
Space for creativity
Stephan Hürlemann’s studio developed the interior design for Quai
Zurich Campus.
In 2018, designer and architect Stephan Hürlemann received the
Milano Design Award for his installation ‘Giants with
Dwarf.’Photo: Stefan Altenburger
To what extent does furniture influence a space?
Architecture and furnishings influence each other – also in the way
their value is perceived. In a museum context, for example, an
object appears valuable, but it loses its importance in a chaotic
setting. My designs for Quai Zurich Campus had to be of high quality
and done in a way that ties together architecture of different
periods, while bringing together past and present.
How do furnishings influence performance?
Corporate headquarters increasingly need to encompass a variety of
views, while also embodying a company’s values in a tangible way.
It‘s about inspiration and identification, and the working
environment must reflect and support that. That’s why, among other
things, I designed a specific range of furniture for Zurich that
celebrates precisely this interaction.
How can you tell whether a space ‘works’?
When it‘s used, and people like to spend time in it. I often design
rooms that can be adapted by those using them to meet their specific
needs. For Zurich, we also designed individual, dynamic zones with
mobile walls and elements. The space will thus adapt to the people
in it.
From Telelift to Twitter
Social media is just the latest development in a long evolution of
how we communicate at work.
In a single day in 2020 Zurich employees shared 660,000 chat
messages and held 12,400 virtual meetings. Traffic on our social
media channels topped three million visits. We’ve come a long way
from handwritten letters, and the days when typewriters constituted
new technology. Only in the 1930s was it possible to make real photo
copies with a machine that required a full-time photographer. Up
until the late 1950s and early 1960s, computers relied on punch
cards until mainframes as big as shipping containers arrived. Of
course, digital transformations simply happen, sometimes when we
aren’t looking and don’t notice them until they are part of our
lives.
Tons of paper moved from office to office
What, for example, happened to the in-house technology in Zurich’s
headquarters called the Telelift, a system that transported tons of
paper in containers on tracks from office to office? It was phased
out after Zurich introduced terminals hooked to a central computer.
By 1984, 100 of Zurich’s Swiss offices were connected to the data
center on a network. One day without fanfare, the Telelift was
quietly dismantled. As desktop computers became common in the 1990s,
the internet was at first only available to employees who could
demonstrate a business need. Soon, however, without much fuss,
everyone was connected online. Social media was also making inroads.
Zurich introduced its first Twitter account in 2010. In 2015 it
received global praise for a rainbow logo on social media to mark
U.S. recognition of same-sex marriage. In 2018, Zurich introduced
Workplace by Facebook for employees, while customers also could
begin to take advantage of digital convenience, including Zurich’s
insurance for small electronic devices, bought and managed online.
We are thus protecting the same devices that bring our customers
closer to us.
A virtual component to work life
Technology is also making inroads elsewhere. Just ask Zurich’s risk
engineers. Zurich’s risk engineering team created the award-winning
digital tool Risk Advisor that allows Zurich to do remote risk
assessments for customers just about anywhere. One inspection
allowed engineers in Mexico City to check a customer’s site in
Nicaragua, assisted by our offices in Switzerland and Panama. The
digital revolution is turning us into a connected society, free to
work, and even sing together from anywhere. That was the case when
50 Zurich employees performed an original Zurich song from wherever
they were in 2020. If all that digital harmony gets too much, you
can put down your devices. At least, until you are overpowered by
the need to check your social media accounts, buy a new insurance
policy online, or sing a song with your colleagues.
Sit where you like
Open-plan offices are great – or a nuisance. They drive
collaboration and drive us crazy. Quai Zurich Campus defines the
best of what a good office can do. It’s up to us to make it work.
Communal, clattering productivity in 1942.Photo: Zurich Archives
Being together in an office means making allowances for everyone’s
odd habits. There are some employees who feel nervous sitting in
large open spaces without cover at their backs. There are those who
cough, hum or whistle, and others who hate noise. There are those
who heat up fish pies in the office microwave. Generally, there is
one person who walks around the entire floor at any given moment in
time, conducting calls on a headset, like a wandering space alien.
Some people want to sit close to others, and others stake out the
quietest corner. Some people want to – need to – have the same desk
every day. There are those who appear in the office off and on, and
those who mainly work from home. And, there are Zurich employees who
work in remote places around the world, like the one who, depending
on the region and day, might be dodging howler monkeys, putting up
with giant chameleons, or fighting off malaria-bearing mosquitoes.
Furniture used to reflect hierarchy
For better or worse, bringing staff together into one big office was
a practice firmly established by the 1920s. Around that time Zurich
introduced an open-plan office in the building that used to house
the Vita Life business. Photos from back then show the office with
desks arranged in stern rows, each row occupied by well- attired
employees taking matters in hand. Putting lots of individuals
together doing standardized and repetitive tasks might have once
been considered cost-effective. It also allowed lucky managers who
had individual offices with carpeted corridors to feel important.
The German word ‘Teppichetage,’ a reference to the plush carpeted
corridors of yesteryear, still is used today when referring to
directors' offices. Furniture, too, used to be contingent upon
status. A reconstruction of an imposing former chairman’s desk can
be seen in the Quai Zurich Campus heritage center. Approach with
caution! As late as the 1990s, if an employee was caught using a
chair designated for a manager, the chair would be snatched away.
Much has changed in the meantime, however, and the concept of
open-plan has given way to agile working. This has become more
acceptable as technology improves.
A sofa is no longer just a sofa
Employees at Quai Zurich Campus can sit (or stand or confabulate)
wherever is best-suited to the task. They may hold meetings on
comfortable furniture in co-working spaces. Here the problem might
even be to convince other people you are in fact working, given the
extreme comfort of the surroundings. To mitigate such fears,
employees might be advised to adopt stressed and harried expressions
so as not to look too comfy. Designers like to talk about spatial
branding. Hence, at Quai Zurich Campus, a sofa is no longer just a
sofa, but rather a high-tech seating platform indicating that work
is being done with ports for charging electronic gear. We’re not
relaxing, we’re working hard! Zurich’s buildings also stress unity.
Legal, finance, risk and HR teams work in neighborhoods. If noise in
one’s own hood gets to be too much, employees might escape to quiet
rooms. And yet, wherever one chooses to work, and how, collaboration
is maintained. Meetings might be real or virtual. Workspaces take
into account not only one’s mindset, but also the belief that our
workplace is wherever we are. And that’s the way it should be. So,
next time you’re having a bad day at work, and the noise is
distracting, keep in mind that somewhere a colleague is facing down
monkeys and mosquitoes. Suddenly, the person yelling into the
headset next to you eating a microwaved mackerel casserole doesn’t
seem quite so bad.
Paperless, digital offices are the norm in 2021.Photo: Stephan Birrer
Inner beauty
Buildings are like people: the inner qualities are what matters.
While Quai Zurich Campus’ exterior is striking, the interiors are
equally awesome.
Mirror table Designer Stephan Hürlemann reinterpreted the table that still
stands, in a new incarnation, in the anteroom to the historic
boardroom. He replaced the table’s old leather top with black
lacquered glass. The reflecting surface introduces more light and
mirrors the carefully recreated silk wallpaper. Photo: Stephan Birrer
If a building’s façade is its face to the world, its interior is its
soul. Interior design and furnishings should inspire employees and
captivate guests, while making everyone feel at home. This requires
special attention to design, furniture and material. As Danish
architect and interior designer Finn Juhl put it: “You can’t create
happiness with beautiful objects, but you can destroy quite a lot of
happiness with ugly ones.” At Quai Zurich Campus, old meets new,
historical pieces interact with modern ones, and over a century of
tradition joins modern innovations. It shows how timeless classics
can co-exist with new and bold pieces. In the entrance, for example,
Gerrit Rietveld’s ‘Utrecht’ armchair from 1935 reposes happily next
to Mai-Thu Perret’s contemporary carpet, which Perret made specially
for Zurich. In the Innovation Hub, spaces are dynamic, a concept
given life by room dividers that move. These ‘dancing walls’ shift
to create whatever type of rooms are needed at any given time:
spaces that adapt to people’s needs and not the other way around.
Mobile walls allow people to rethink the workspace, and possibly the
very work they’re doing. A solution that gives heart to soul.
Oak reception desk Quai Zurich Campus’ main entrance boasts an oak reception desk
that stands on three legs. The design, custom built by Stephan
Hürlemann, seems to float and aims to bridge the gap between
visitors and people behind the counter. Unlike conventional
reception areas that create a distance, it thus serves as a place
that welcomes encounters. Photo: Stephan Birrer
Geometric chandeliers A great number of chandeliers, some circular and many rectangular
in shape, cast a magical glow throughout the interiors of Quai
Zurich Campus’ buildings. Designed by architect Adolf Krischanitz,
the lighting reprises the motif of the prismatic exterior façade
but brings it inside on a smaller scale. Photo: Stephan Birrer
Waiting area The waiting area on the third floor of historic Building A
invites visitors to linger. Design classics such as the Utrecht
chair by Gerrit Rietveld from 1935, the side table ‘D.555.1’ by
Gio Ponti dated 1954 - 1955, combined with modern avantgarde –
like the Bonavita carpet by Suzanne Sharp – allow an interplay of
colors and shapes in the historic space. Photo: Stephan Birrer
String of pearls The staircases in the older buildings on Quai Zurich Campus,
including those in the original and first building on the site,
completed in 1900, have been restored to their original beauty.
They are now presented, literally, in a new light. Adolf
Krischanitz used lights that almost, if a little imagination is
used seem to resemble strings of pearls. Photo: Simon Habegger
Creativity implies responsibility. As we change how we do things, we
learn more about our world and ourselves.
Assessing existing risks is hard. Jelena Buha’s job at Zurich
goes beyond that, to include evaluating future risks. Helped
by a doctorate in chemical engineering, her daily work
includes evaluating the impact that microplastics and things
like pesticides or synthetic hormones might have on the
environment.
What exactly do you do?
I analyze complex information and make it accessible to
everyone. This helps raise awareness of current and future
risks.
How can we reconcile innovation and risks?
New ideas involve risks. Risks are part of life. With the
right approach, we can achieve positive innovation.
Roland Siegwart, professor of autonomous systems at ETH
Zurich, launched one of the world’s first modern drones in his
laboratory about 20 years ago. Since then, the researcher and
his team have continued to develop these aerial devices. He
hopes drones will soon be increasingly used to help prevent
disasters such as forest fires and landslides.
How can drones prevent natural disasters?
By identifying risks at an early stage. For example,
discovering a tree that has been struck by lightning and may
ignite a forest fire.
And what’s your next project?
One dream of mine is that drones should fly over all of
Switzerland every month. That could help us to better identify
small surface movements to predict landslides.
Deepak Subbarao helps Zurich’s employees save thousands of
hours of routine work each year so they can spend more time
with customers and less on repetitive tasks. Father of two
daughters, he has degrees in engineering, IT and holds an MBA.
He likes helping kids learn programming through CoderDojo
communities and teaches technology in schools.
What does automation mean to you?
It is just a way to make work simpler, less repetitive and
more productive. It is an enabler.
What motivates you?
Using technology at work, I like to help my colleagues solve
different types of business problems. Pushing the boundaries
and questioning the status quo, I enjoy using technology to
transform how we work.
As one of four co-founders of the startup Parametrix Insurance
in Tel Aviv, Israel, Neta Rozy develops innovative business
interruption insurance. Customer-focused solutions helped make
Parametrix a global finalist in the Zurich Innovation
Championship 2020.
What makes an entrepreneur?
You need to be very passionate about the problem you are
solving. I like the freedom to move fast, to be able to
discover and create, and keep up with changing trends in
technology.
Do you have any hobbies?
You mean there’s something to do besides work all day? Just
kidding! I enjoy living in an interesting city, and I try to
go running on the beach if I get time.
Isabelle Rottmann gave up her job at a Swiss bank to set up a
health-tech company, and develop an app called Uplyfe, which
uses artificial intelligence to identify symptoms of disease
and promote personal health. She was also a contestant in the
Zurich Innovation Championship 2020.
What is innovation? For me, it means
developing technology that promotes people’s health and helps
them to understand how to stay well.
What do you plan next?
To use our app to improve a highly developed but dehumanized
health system, and create innovation that can be applied on a
global scale.
His business card calls him Creator, Initiator, Chairman.
Frank M. Rinderknecht has been building and developing concept
cars – and constantly reinventing mobility – for decades.
Zurich collaborated with Rinspeed on the MetroSnap, a
self-driving concept e-car to transport passengers and goods
safely and conveniently.
How have you remained so innovative for so long?
Innovation has nothing to do with age. You need to be dynamic,
listen to your gut instincts and believe in an idea.
Creativity is about doing things.
And what’s the price?
You leave your comfort zone. There’s no security. Success and
failure are twin siblings.
Technology develops in ways we don’t expect. Rest assured, Quai
Zurich Campus has incorporated future unknowns into its smart
building design.
Smart buildings: monitoring functions in real time.Photo: Akenza
In William Gibson’s novel Neuromancer, the character Dixie Flatline
is immortalized as a kind of artificial intelligence construct. By
the story’s end, Dixie begs to be erased. Even in science fiction,
it seems, technology has a finite lifespan. In the real world (ask
anyone who just bought a new phone) technology changes at a
breakneck pace. Recall that at the start of the latest millennium
good connectivity meant a modem speed of 56,000 bits per second.
Today, connection speeds have increased by multiples of thousands of
times that. If future smart devices link via satellite swarms or are
replaced by something we cannot yet imagine, Quai Zurich Campus
should still be able to adapt. And flexibility matters. In a world
where bathroom scales and salt-shakers, in fact just about any
device that can save time, money, and promote health, have become
intelligent, the lifecycle of gadgetry is increasingly short. “In
technology, the only constant is change. Being adaptable is how we
thrive. We can bring the benefits of that to our customers,”
according to Ericson Chan, Group Chief Information and Digital
Officer at Zurich. His desire to equip Quai Zurich Campus with the
latest in digital convenience includes introducing the voluntary
biometric technology used in speed gates at the main entrance. It's
the first such system installed in any Zurich office worldwide.
Ever hear of digital twins? The technology NASA uses to design
spacecraft is also at home in Quai Zurich Campus, where virtual
replicas assist in tasks like updating software and booking meeting
rooms. On the site, 2,000 sensors monitoring everything from CO2
levels to people flows collect about 750 million data points a year.
That should be enough to spot potential for improvements. The data
are anonymous. No Big Brother will rat out those too lazy to walk up
a flight of stairs, or who hang out by the coffee machine for hours.
Smart devices linked to the sensors communicate with a central
platform via LoRaWAN; what sounds like a Sci-Fi character is in fact
a long-range wireless area network that helps to reduce the power
drain from smart devices. To achieve peak building intelligence,
Quai Zurich Campus has collaborated with several young innovative
technology companies, including the Swiss startup called Akenza,
which provided Quai Zurich Campus’s central connectivity management
system – its brain. This runs on a unified Internet of Things (IoT)
platform. Another young company, Spica Technologies, worked with
Zurich to develop an app which has been christened ‘One Zurich.’ It
offers employees ways to book things they need (rooms, food,
building access), might want (an empty room to enjoy a quiet moment
of respite) or use frequently (information about scheduled events,
train schedules).
Our table will serve you now Waiting on tables? At Quai Zurich Campus, there are also a couple
of tables that wait on you. Our interactive tablet-style tables,
including one in the foyer, use the same technology found in smart
devices. They’re just much bigger. Swipe a finger to explore
different aspects of Zurich: take a 360-degree tour of our
headquarters, learn more about Zurich’s support for charitable
organizations (for fun, try out the Wheel of Fortune app, which
awards donations to charities Zurich supports), and learn about
Zurich’s products and services. Or choose the app that will
introduce you to Zurich’s history. Once you feel ready, you’ll be
equipped to explore on your own. Now that’s table service! Photo: Stephan Birrer
Sensors to keep you awake
The foot soldiers in the tech revolution are as likely to be digital
as human. The cleaning crew at Quai Zurich Campus comprises not only
highly-trained humans, but also a knee-high cyborg-ish cobot, which
unlike a robot, doesn’t replace people, just works with them. The
cobot does boring things like repetitive vacuuming. The human
cleaners – including up to 10 regular daytime staff – carry not just
the usual cleaning paraphernalia, but also digital tablets. Staff
provided by ISS Facility Services AG also include about 20 in the
evenings doing noisier maintenance jobs. The cleaners carry tablets
that provide information supplied by IoT sensors and algorithms
engineered by the Swiss company Soobr (the name is Swiss-German for
‘clean’). Sensors include those that measure how often a restroom
door has been opened, or which desks have been used. Consulting
their tablets, cleaners focus on spaces that need attention.
If people are breathing or moving around inside Quai Zurich, smart
technology knows they are there. The Swedish company Elsys, set up
as a spinoff from Umeå University, provided the sensors that measure
CO2 in Quai Zurich Campus’s facilities. If sensors notice higher CO2
concentrations, ventilation systems are adjusted accordingly even
before anyone starts to yawn. Sensors monitoring people flows at
Quai Zurich Campus are supplied by Xovis, whose systems are also
used in airports, for example, to regulate escalator speed to
control queues, or tell travelers how long they have to wait in line
at security check-in. Installed at Quai Zurich Campus, its sensors
see in 3D, like a human eye, measuring anonymous traffic, which can
tip off cleaners and tell employees which seats are free. Who knows
what new gadgetry we will rely on in a year, or two, or five? At
least at Quai Zurich Campus, technology will have the capability to
segue from today’s big thing to tomorrow’s. The future is hard to
predict. What we understand as technology may change. But whatever
is installed at Quai Zurich Campus, it should help us to remain a
step ahead.
Tablets show cleaners which areas need service.Photo: Soobr
Photo: Eyefactive
Feeling good
Quai Zurich Campus is the first property in Europe and only the
third worldwide to achieve the highest platinum level certification
for both sustainability and for wellness.
Resident anti-stress team in action.Photo: Stephan Birrer
Most people don’t notice, at least, at first, how their workspace
affects their health. Yet, even on a subliminal level, where we work
can make a major difference to how we feel and our productivity.
Healthy offices promote physical and mental well-being. That should
be the case for the Quai Zurich Campus where buildings meet the
highest level platinum certification of the widely respected
international Leadership in Energy and Environmental Design (LEED)
building standard. They also are designed to get a platinum
certification for WELL, a rating system that measures and monitors
how buildings affect human health. And, the buildings satisfy
stringent Swiss Minergie standards. How hard was it to meet all the
requirements?
Shellac as a challenge
In the case of the Quai Zurich Campus consider just one word.
Shellac. According to Swiss Minergie-ECO standards, paints and
coatings may contain only up to one percent ethanol. But to achieve
historical accuracy, the renovation of our oldest building,
constructed in 1900, required authentic shellac with higher
concentration of ethanol than is now permitted. Lots of ventilation
prior to moving in allowed Zurich to maintain historical
preservation guidelines and still ensure an interior environment
safe for humans. Shellac used in the historic spaces wasn’t the only
challenge. Historical accuracy also called for a dark slate roof on
the oldest building. But dark slate would have absorbed too much
heat, contributing to heat islands which may increase global warming
and contravene LEED guidelines.
A beautiful but toxic green
The rooftop solution? Using an artificial tile slightly lighter in
color that appears nearly identical to natural slate. Another issue
was the patina on the copper figures on the roof; the copper has
weathered to a beautiful green. The green is copper nitrate, which
is toxic. Not something you want in the environment. To prevent
copper nitrate from flowing into groundwater, a heavy-metal filter
was installed, according to Georg Schulte, head of sustainable
building at CSD Engineers, which supported Zurich in applying for
the LEED and Minergie-ECO certification. But sustainability is not
just about simply measuring things. It includes how people work, and
feel. “People’s behavior is directly influenced by both physical and
intangible building elements,” according to Marta Bouchard, a
consultant at Intep, the company that helped Quai Zurich Campus work
for its WELL certification.
Rooms with a view
Health and wellness considerations include encouraging people with
digital signage, if possible, for example, prompting them to take
the stairs more often. Healthy food choices in dining areas are
given prominence. To make sure everyone feels comfortable using
restrooms, Quai Zurich Campus will include single-user bathrooms
denoted by gender-neutral signs.
Proximity to nature helps: “just like taking a walk in the forest,
people feel much calmer when they experience a connection with the
natural world,” says Intep’s Marta Bouchard. As an example, all
workstations at Quai Zurich Campus are placed near windows with a
view to the outdoors, trees or lake. Window planters with living
green plants further enhance the feeling of being close to nature.
Exposure to daylight throughout the building should help reduce
tiredness and offset the winter blues. Windows open to admit fresh
air. Non-toxic cleaning products are used.
Blankets and a flexible dress code
At the end of the day, how we feel is highly individual. Ask anyone
who has ever worked in an office: half of one’s co-workers are too
cold, and half are too hot. Never fear. Besides a flexible dress
code and operable windows, blankets are available, washed weekly.
Plants can be soothing and energizing.Photo: Simon Habegger
What do machines learn?
Facial recognition technology can help to keep buildings secure. But
when it comes to learning there are things machines can do, and
things they can’t.
Hello! Welcome to my world.Photo: Stephan Birrer
English mathematician Augusta Ada King, the Countess of Lovelace,
believed machines only did what humans told them. Based on her ideas
formulated on a proto computer designed by Charles Babbage in the
1820s, it took 200 years to teach machines to recognize us and let
us into buildings. With the technology available, however, the
operation requires only a fraction of a second; a simple solution
making keys, badges and fumbling for lost IDs obsolete. That seems
pretty smart. Of course, you don’t have to agree to use it. At Quai
Zurich Campus, biometric technology is completely voluntary.
Employees may also enter using an app on their phone, which gives
them info about available seating, for example, and works like a
mini GPS. Or they may still opt for plastic badges. But unlike our
physical characteristics, badges can get left somewhere. In the old
days, when employees used only badges, there were even incidents of
people getting trapped inside high-security gates. Sometimes they
called colleagues to rescue them. Or, as one luckless employee stuck
trying to exit late one night from an Alfred Escher Street property
did, they called the fire department. But, back to our intelligent
machine.
One of those people it has learned to recognize passing through Quai
Zurich Campus' speed gates is Vincenzo Salipante. His job title at
Zurich is Automation Program Lead. What he actually does, is think
of ways to make other people’s lives easier. What he really loves to
do is learn and pass along what he knows. His team has provided a
centralized way to share and re-use knowledge related to data, and
he’s developed online training courses for colleagues such as one
entitled ‘Managing by Numbers.’ In such ways he can share his
passion for knowledge and learning. After he obtained his first
degree, a Master’s in Philosophy (specialization in Mathematical
Logic, summa cum laude) from the University of Rome in 1999, he
received a fellowship to study at the Institute for Logic, Language
and Computation at the University of Amsterdam. From there, still
desiring knowledge, he pursued a Ph.D. at the University of Bern’s
Institute of Applied Mathematics and Computer Science, which he
received in 2005. In 2006, he joined Zurich as a trainee, and
continued to learn. With Zurich’s full encouragement he received an
executive MBA at the Institute for Management Development (IMD) in
Lausanne in 2014. In 2020, still learning while working at Zurich,
he completed a yearlong course of studies at the Swiss Federal
Institute of Technology (ETH) to receive a Diploma of Advanced
Studies in Data Science.
Based on information, machines can learn to recognize us. But
artificial intelligence doesn't involve emotions. An AI isn't happy
to see Vincenzo Salipante. It’s not curious, it is just a universal
approximator. The AI doesn’t seem to aspire to learn new things, or
change jobs. Perhaps the question shouldn’t be if computers can
learn, but why more people don’t learn more? Unlike computers, we
are still free to follow our passions to find out new things.
The best brains
The humble algorithm seems to understand us. But how well do we
understand it?
People who spend a lot of time analyzing the benefits of artificial
intelligence, or ‘AI,’ like to say that if the only tool you have is
a hammer, then every problem will look like a nail. Since its very
beginnings, insurance has used data to assess and price risks. Major
changes are afoot in how insurers use sophisticated technology to
better understand risks and protect their customers. Based on the
hammer analogy, those familiar with AI might be tempted to think all
problems can be solved with the right algorithm. But a human brain
can perform an estimated 200 trillion operations per second and has
an ethical component to its thinking that machine intelligence still
lacks.
Keeping humans in the equation
AI algorithms are sometimes considered ‘statistics on steroids.’
Where there is data, there is often bias, a fact that must be taken
into account when training AIs. “Zurich is devoting a lot of time to
selecting, vetting and connecting the data we use to calibrate our
AI algorithms,” says Gero Gunkel, Chief Operating Officer at Zurich
Customer Active Management (ZCAM). That includes stress-testing the
models to avoid bias and distorted decision-making. Data are highly
sensitive assets. While cooperating with authorities to uphold
privacy and data protection, Zurich, through its Group-wide data
commitment, also goes beyond legal requirements, promising never to
sell customers’ personal data nor to share personal data without
being fully transparent. While Zurich uses AI in many applications,
it is careful to do so with the proper safeguards in place. Once
these issues and concerns are addressed, AI can offer interesting
perspectives, for example, recommending insurance and other products
or services in the same way well-known online consumer platforms
might.
AI applications that may save human lives
For commercial customers, AIs allow Zurich to respond to routine
queries, freeing up time for more human personalization and
interaction where needed. But this is likely to be only the
beginning. An AI can review data much faster, and usually more
accurately than humans. It is increasingly being used to spot
insurance fraud by flagging anomalies. Using a more nuanced,
contextual approach, an AI can be trained to analyze so-called
unstructured data and draw inferences, making it less likely to flag
something that might be unusual but is not fraud. AIs might also, in
future, be widely used to analyze risks: seismic data, perhaps,
allowing more accurate prediction of earthquakes, or tsunamis, or
even volcanic eruptions. They may take risk-spotting to the next
level and could be used to see risks well before danger arises.
Together, AI and humans can achieve a lot.
Life hacks
Expect the unexpected. That might be the appropriate motto for
hackathons.
Fast-paced and collaborative: HackZurich has grown into a global
event.Photo: HackZurich
At Quai Zurich Campus, Zurich seeks to emulate the innovative spirit
of collaborative, fast-paced gatherings called hackathons. ‘Hack’ in
this case means a way to do things better – as in, ‘life hacks.’ “An
unforgettable adventure” is how its organizers describe a hackathon
held annually in the city of Zurich that is sponsored by a variety
of companies and organizations, including Zurich. From its inception
in 2014, the annual Hack Zurich has grown to be a premier, global
event attracting contestants from all over the world. The same
innovative spirit that powers participants in these gatherings is
what we strive for every day at Quai Zurich Campus. Companies like
Zurich take part in HackZurich because it opens a window on new and
different ways to develop solutions for customers, and the type of
thinking that goes on there is something it wants to emulate
in-house, too. “I’m always impressed by a solution I didn’t expect,”
says Joel Agard, who leads Zurich in exploring ways to be more
innovative, and is also an advisor at HackZurich. Sandra Hauser,
Head of Transformation and Technology in Zurich Switzerland, calls
HackZurich “an opportunity to set up challenges aligned with our
purpose, that can inspire our own tech teams.”
While HackZurich runs for just a weekend, from before midnight on a
Friday to a Sunday evening when prizes are handed out, those
intrepid employees at Zurich want to capture that spirit every day.
In the ‘innovation hub,’ basically an engine room powering the
thinking that goes on to revolutionize the business, someone is even
right now no doubt working on great ideas that – just maybe – will
also revolutionize your life.
Taking the pulse of health
We like to think about health and talk about it, but taking steps
actually to be and stay healthy and motivated is a challenge. Can an
insurer like Zurich help?
Meet Vita: the people’s Parcours.Photo: Zurich Archives
Don’t sweat! For anyone who has ever suffered through a passionate
discussion about diets and exercise as people puffed on cigarettes,
it’s obvious we humans are conflicted about what constitutes good
health. We know that exercising and eating the right food, walking
on occasion and getting enough sleep, is good for us. And we love
fitness gadgets and apps. Yet sometimes it’s hard to get and stay
motivated. Zurich has long sought to educate people about, and
promote health. In 2020 it launched its global LiveWell business. As
one of many innovations Zurich has introduced over the years to help
people to lead better, healthier lives, LiveWell stands out due to
its sophisticated technology and personalized approach. “Our goal is
to give customers options on ways to improve their health and
wellbeing throughout their whole lives,” according to Helene
Westerlind, Chief Executive Officer of LiveWell.
‘The Radium Water Worked Fine Until His Jaw Came Off’ is a real
newspaper headline about a man who died in 1932 after regularly
drinking a commercial radium-isotope-laced health tonic. Fads come
and go, of course. But Zurich’s customers have traditionally relied
on its sound advice and practical approach, eschewing quack cures.
Zurich set up its life insurance company, Vita, in 1922, and became
the first European life insurer on the continent to offer free
medical check-ups to policyholders. Vita’s popular Adviser brochure
series gave tips on staying mentally and physically healthy (get
enough sleep, control your temper) and promoted life’s simple
pleasures, like walking barefoot. Zurich’s grounded, common-sense
ideas included a new way to stay fit: blazing a health trail –
literally – as an innovator, introducing the Vita Parcours in the
late 1960s and 1970s. These outdoor fitness circuits encouraged
everyone to go outside and get moving.
Combining a running track with 15 to 20 stations for strength
training and agility, the trails provided fitness for everyone at no
cost – a true innovation! The Vita Parcours, open 24 hours a day,
year-round, also introduced Swiss to what was then a strange new
sport – jogging. When Vita was rebranded in the 1990s, the Vita name
was kept for the fitness paths. Today there are about 500 of the
courses in Switzerland, and at last count, over 40 abroad. Every
generation seems to discover them anew. For example, when the
COVID-19 pandemic forced gyms and sports halls to close, the trails
saw a surge in popularity. The New York Times noted in an article in
May 2020 that the outdoor circuits “credited with bringing exercise
to millions of Europeans in the 1970s … are busier than they have
been in years.” Zurich remains a trailblazer in the interests of
health. But, no matter how sophisticated the approach might be, in
the end, people will still need to get out there and work to stay
healthy. Okay, maybe sweat a little.
Nature is really the best coach. Staying fit, late 1960s.Photo: ETH-Bibliothek / Comet Photo AG
Bringing exercise to millions of people: Vita Parcours.Photo: Zurich Archives
We are partly of the future, and partly of the past. Every day we
become those whom others will remember.
Fragments of decorative plaster ceilings were discovered in
the oldest building on the Quai Zurich Campus. For almost a
year, Antonio Pungitore labored in the entrance hall and
staircases to restore these. His craft is his vocation. He
first got into it while helping his uncle during a summer
vacation.
What is so fascinating about old ceilings?
Every object tells its own story. There are no rules when it
comes to restoration, there’s simply experience. I've been
exploring materials and techniques for 40 years, and I trade
professional insights with plasterers all over the world.
What makes you proud?
When I succeed in perfectly imitating the magnificent
craftsmanship of the past.
53 | Director of Urban Development, City Of Zurich
The City of Zurich is a place where thousands of people work
and live. It is also a place to enjoy urban life, a shoppers’
paradise, and a green oasis with lots of nature. A geographer
by training, Anna Schindler works with the city’s urban
developers to make sure Zurich is a great city, now and in the
future.
Why is Zurich special?
No other city in the world offers such an urban lifestyle with
nature in such close proximity.
What challenges does Zurich face?
The city has little land; about 70 percent of is privately
owned. That makes Quai Zurich Campus, with its combination of
public space and corporate enterprise, all the more precious.
Christian Harb leads excavations to recover artefacts and
information from ancient sites including one discovered
beneath Quai Zurich Campus. In his spare time, the project
manager at the archaeology Department of Canton Zurich likes
to hike, and sometimes take excursions along rivers in a
collapsible boat.
What are your favorite digs so far? My
first, a former Roman settlement in Vindonissa. Zurich’s site
was also exciting. Due to excellent preservation, wooden
objects made 5,000 years ago looked almost new.
What surprises you about your work?
The mix of people. On Zurich’s site we had archeologists
working, and even upholsterers, ceramists, a graphic designer
and a carpenter.
Zurich’s archives are not only a repository of files and
artifacts that constitute the memory of a global company; they
are also the domain of Thomas Inglin and his team. For him,
the archived material that end-to-end would stretch over 2,600
meters, is an “infinite source of inspiration.” Inglin started
to build the archives when he joined Zurich in 1995.
How do you record history?
By asking questions and trying to answer them.
What can we learn from Zurich’s history?
The company as a whole has far more experience and knows much
more than any individual. We need to use that tremendous
knowledge consciously and frequently.
Christine Barz has spent countless hours inside Quai Zurich
Campus’ historic buildings. As a monument curator she serves
as intermediary to ensure historic structures are well
preserved and still can meet future needs. It’s a constant
balancing act.
What was your biggest surprise during renovation? On the first floor of the main building constructed
around 1900 we discovered hidden paintings on a plaster
ceiling. These were carefully preserved as part of the overall
restoration.
What do old buildings tell us?
That history is a continuum. Old buildings should be put to
good use and filled with life. We don’t want to live in
museums!
As one of a team of professionals at Brunner Schreinerei
Innenausbau, Lukas Rühl is a master cabinetmaker who is
passionate about historic artefacts. As a child he restored
old furniture, inspired by his great-great grandfather, also a
cabinetmaker. As a hobby, he also collects historic clothing
matching the interiors he restores.
Does luck play a role in your work?
In Zurich’s oldest building we were really fortunate to find a
few threads of the original wallpaper stuck to a nail.
And what role does science play? A lab
determined this remnant was made of silk and cotton and what
dyes were used. With photos from Zurich’s archive, we were
then able to produce an authentic reconstruction of the
wallpaper.
If natural selection alone chose sculptors, with his massive build
and force of personality, Urs Eggenschwyler would have been one of
the most successful examples of his species.
Sculptor Urs Eggenschwyler shown with his favorite subject.Photo: Stadtarchiv Stadt Zürich
Perhaps certain sculptors also adopt the tone and demeanor of their
subjects. Urs Eggenschwyler, not only in his work but also in his
private life lived, breathed and cohabited with his favorite
subject: the lion. On occasion it is said he attempted to dine like
these feline predators. Zurich city’s heraldic lions are not
constrained to archetypes. The city’s noble symbol might be
portrayed as a lion rampant, or a lion resting.
Eggenschwyler’s lions, by virtue of his close association, were
always true to life. Along with other lions, for example, one
guarding the harbor of Enge, and four lions on Stauffacher Bridge,
he created the lions on the Breitinger Street side of the oldest
Quai Zurich Campus building, and may also have contributed others.
He was born in 1849 in Subingen in the Swiss canton of Solothurn,
when the world was re-assessing nature. Darwin was postulating
theories of evolution in ‘On the Origin of Species’ and in art, too,
the world was turning from idealized and stylized depictions toward
more naturalist renderings.
After attempting to study sculpture in Munich, which proved
difficult due to his growing deafness, Eggenschwyler began studying
animals in real life: in zoos, and through dissections. His sketch
books show his interests extended to giraffes and elephants, and in
Berne, Egg enschwyler provided two bronze bears for the Swiss
Federal Parliament building. But his sculptures, sketches and
paintings always returned to his true love, the lion.
Two of Eggenschwyler’s four lion temperaments on Quai Zurich
Campus.Photo: Zurich Archives
Out for a stroll with his favorite feline
And, eventually, as to be expected for someone who didn’t do things
halfway, Eggenschwyler got hold of the real thing. He set up a
menagerie in the Zurich Milchbuck neighborhood. Live lions proved to
be a hit. A photo from the time shows men, all looking as serious as
it is possible to look, as they view one of Eggenschwyler’s lions.
The great cat is lounging on a bench, one paw dangling. It might
even be yawning. Lions are exciting to humans, but to lions, we are
probably rather boring creatures. It is said that some pet owners
even had no qualms about giving up their own housecats to feed his
lions. Eggenschwyler re fused. Instead he kept the cats, adopting
them as part of his menagerie. Lions in mini-format.
Some stories about legends are apocryphal. But there are quite
reliable accounts that Eggenschwyler took his favorite lion on
strolls through Zurich. After some of the more timid populace became
concerned about the safety of such practices, he started walking his
lions on a chain, and only after dark when, presumably, after a few
beers those who saw him might have thought they were seeing an
unusually large dog.
If true power resides in magnanimity, true kingliness expresses
itself in restraint and intelligence. Eggenschwyler’s lions have
nobility and character. Eggenschwyler’s four lions on the oldest
Quai Zurich Campus building express the four temperaments: sanguine,
melancholic, phlegmatic and choleric.
Perhaps all of us should consider ourselves more often as specimens
for closer study. Taking in Zurich’s lions, ask yourself which one
you most closely resemble. Are you cheerful, sad, calm, or angry?
Are you feeling caged? Are you roaming free? What sort of lion are
you?
One of the Eggenschwyler lions watching over Stauffacher Bridge
in Zurich.Photo: Baugeschichtliches Archiv der Stadt Zürich
Eggenschwyler’s cast stone lion still guards a harbor near Quai
Zurich Campus.Photo: Baugeschichtliches Archiv der Stadt Zürich
The future of history
Everything humans create, record, write or leave behind is a
potential source for historians. Everything that is destroyed leaves
a gap in our understanding of the past.
Fit for the future: digital research space.Photo: Markus Loke
One does not need to go as far as the famous maxim of Roman law:
quod non est in actis, non est in mundo (what isn’t in records
doesn’t exist), to grasp the fact that something which leaves no
trace or whose traces are willfully erased will be forgotten.
Artefacts and records must be archived to remain useful. If not,
they inevitably vanish over time. The work of archiving is not done
by humans alone. The remains of the lake dwellers preserved in the
sediments of Lake Zurich beneath Quai Zurich Campus demonstrate
that. People or natural forces can preserve what will ultimately
shape what we remember, and how.
Today most documents and records in Zurich’s Corporate Archives are
in digital format, and this poses new technical challenges,
including making sure there is the right electronic storage on hand.
But someone still needs to decide what to keep. Since it was
established as an organizational institution, Corporate Archives has
been in charge of deciding what to retain. It tries to document the
decision-making processes within the company, as well as who made
the decisions, the things that guided and influenced them and how
Zurich interacts with its various stakeholders.
Corporate Archives houses a broad collection of records, documents
(including advertising posters), recordings of all types
(photographs, audiotapes, films) and objects (promotional items,
business machines, even neckties). But Corporate Archives was only
established in 1995. Sometimes we don’t know why certain items were
kept. Before Corporate Archives was set up as a formal unit, some
records were probably retained for obvious reasons, while others
seem to have maintained by chance. Documents with legal relevance
are kept in most corporate archives, including minutes of board
meetings and annual general meetings, annual reports, and the
articles of incorporation, as well as business licenses. In Zurich’s
archives, there is also a complete series of premiums, claims, and
expenses from the 1880s to the 1980s. Such statistics form the
scientific core of the insurance business.
Sometimes, the longer that documents are kept, the less willing
people are to throw them out. When they are rediscovered, they
inspire awe.
But why keep voluminous books of letters sent between Zurich’s home
office and its general agents in Switzerland and branch offices
across Europe from the 1880s and 1890s? Sometimes, the longer that
documents are kept, the less willing people are to throw them out.
When they are rediscovered, they inspire awe. This may have been the
case with the old correspondence, which today provides invaluable
glimpses of how Zurich conducted its business in the late nineteenth
century – from underwriting decisions and risk selection to settling
claims. The archives also house nearly complete accounting books
from the start of the business in 1873 to 1930 when accounting was
converted to punch card machines. There are also hundreds of
journals, ledgers and so called brouillons, in which every
transaction (payments and receipts) was initially recorded. Some of
these volumes are very large. The ledgers measure about 70 by 40
centimeters. And they are heavy.
All together, they weigh tons. Considerable effort was needed to
retain these. These heavy tomes appear to have been moved several
times, even transported between buildings. Zurich aspires to be one
of the most responsible businesses in the world. Corporate Archives
is a witness to how we behave as a company, demonstrating that the
form of governance of a public limited company has remained
surprisingly resilient and constant over the years, despite changes
going on all around.
As if to support Tomasi di Lampedusa’s axiom: Deve cambiare tutto
perché niente cambi (everything must change so that nothing
changes).
Water under the bridge
The lake views from Zurich’s headquarters might have been very, very
different!
Zurich transformed: Quai Bridge pilings, 1883.Photo: Baugeschichtliches Archiv der Stadt Zürich / Dominik
Lenz
Standing on Zurich City’s Quaibrücke spanning the Limmat, passersby
can admire the peaks off in the distance – is that Twäriberg,
Sandgipfel, or Bös Fulen? And they can thank Arnold Bürkli, Zurich’s
former city engineer, for the view. If not for him, perhaps Zurich,
the company, would have had its headquarters by a river, or next to
a rail line.
The future of Zurich’s lakefront was up in the air in 1873 when an
ambitious engineer, Kaspar Wetli, presented a plan to build an ‛iron
ring’ of rail lines around Zurich’s lake basin. Trains would have
dominated the beauty spots where today tourists snap pictures for
social media, and Zurich, the company, might have later chosen
another part of town for its headquarters or had to live with
freight trains rumbling next to its property.
Mud, hard work and patience
Thankfully, Wetli’s proposal was rejected by Zurich’s citizens, who
instead decided to turn the lake shore into a prestigious showcase.
They held contests, and by 1881 Bürkli’s proposal to develop the
shoreline got underway. According to local historian Roman G.
Schönauer, the end result was to turn Zurich from a rather insular
river town into the open city looking outward – the city by the
lake.
But it’s not easy building up a lakeshore. Bürkli’s plans required
hard work and patience. At one point an entire pier for the new
bridge connecting Bellevue and Enge sank without a trace. As the
shoreline was filled in, a few intrepid citizens also nearly
disappeared as well after stepping into deep mud used to extend the
shoreline by almost 220,000 square meters (53 acres).
In August 1883, the new Quai bridge, 121 meters (397 feet) long, was
opened to pedestrians. By December 1884 it was ready for carriages.
By July 1887, the promenades along the lake had been planted with
fully grown trees arranged in a naturalistic English style. Two
gigantic plaster lions by sculptor Urs Eggenschwyler (the Lion King)
made a brief appearance on what became Bürkliplatz. But their
imposing size left Zurich looking small by comparison. They were
removed.
Elegance - and insurance
The new lakefront also attracted the attention of growing companies.
In 1898, when Zurich’s board was looking for a permanent place to
establish its corporate headquarters, it bought the site where Quai
Zurich Campus stands today. It was in good company, with elegant
apartments – the Red Palace and the White Palace – nearby. Zurich’s
own palace was flanked to the north by Swiss Life insurance company,
and a few years after its building was completed, to the south by
Swiss Reinsurance.
Of course, people being what they are, every so often, someone comes
along with a new plan for the lakefront, such as the City in the
Lake that would have filled in Zurich’s basin and put up
skyscrapers. That plan was never realized. Even more bizarre,
another proposal called for building a gigantic bridge dubbed the
beaver dam between Tiefenbrunnen and Wollishofen, which also,
thankfully, never materialized.
A word of advice for anyone planning to improve Zurich’s lakefront.
Before proceeding, take a moment to stand on the Quai bridge. Gaze
at the view. Ask yourself in all honesty: could anyone really
improve on Bürkli’s masterpiece?
As city engineer, Arnold Bürkli (1833–1894) re-shaped Zurich City to
people’s benefit. His achievements include the imposing Quai Bridge
connecting Bellevue and Enge, and the park bordering Lake Zurich
that today still offers a welcome respite from hectic urban
life.Photo: ETH-Bibliothek Zürich
Occupational hazards
The three figures atop Quai Zurich Campus’s oldest building were
meant as a beacon of hope.
A goddess representing the protective powers of insurance.Photo: Stephan Birrer
Contemporaries described the oldest building on Quai Zurich Campus
completed in 1900 as an ‘insurance palace.’ But private insurance
also represented a beacon of hope to ordinary workers, and very
likely the sculptor, Gustav Siber, had this in mind when he created
the monumental composition that crowns Zurich’s headquarters by Lake
Zurich. It’s an allegory of the blessings bestowed by workers’
compensation. The gigantic group is dominated by a goddess wearing a
Greek helmet, representing the protective powers of insurance. Such
allegorical figures were a fairly common advertising motif around
the turn of the last century.
If you can get a good view, you will see that Siber’s insurance
goddess holds one arm aloft, perhaps summoning help, while at her
feet lies an injured worker. Kneeling at her side, simply dressed,
is the wife or daughter of the injured man, who raises her arms in
supplication. She is not to be disappointed. For the goddess holds a
horn of plenty, indicating wealth to be bestowed, or at least a
livable survivor’s annuity. The composition sends a strong message
that would have resonated at a time when industrialization had
exposed workers to new risks. Debates were raging about how best to
protect individuals, and stabilize society, when loss of the main
wage earner put entire families at risk.
A life’s work vanishes in Lake Zurich
In 1871, Germany introduced a law that encouraged employers to carry
workers’ compensation insurance, and, in 1886, it nationalized this
cover. Already by 1881, Switzerland required employers to compensate
injured workers. France followed suit in 1898. In both countries
employers bought cover from private insurers like Zurich.
In fact, French workers’ compensation comprised the largest single
portion of Zurich’s premium income in 1900, the year Siber completed
his monumental work. Yet there were discussions at home of adopting
a public scheme like Germany’s. In 1900, the Swiss held a referendum
on introducing state accident insurance for industrial workers. It
failed. But the idea didn’t go away. Zurich entered the political
arena, championing a referendum to keep workers’ compensation
insurance private. Voters decided otherwise.
In 1912, Switzerland approved a National Accident Insurance Fund
(Suva). Meanwhile, the sculptor Gustav Siber faced a personal
crisis. By 1913, as a widower supporting three children, demand for
his style of emotional realism had dropped off. According to an
account by his granddaughter Elizabeth Siber, one day he sank all
statues and models he possessed in Lake Zurich. Was it
disappointment or a psychological moment that drove him to despair?
Artists, too, it seems, can suffer from the occupational hazards of
their work.
What lies beneath
Under Quai Zurich Campus, archeologists found tantalizing evidence
of an ancient culture, one that can only be imagined. But were those
people really so different from us?
Digging up the past: excavation site along Zurich’s
lakeshore.Photo: ETH-Bibliothek Zürich
Walking around Quai Zurich Campus today you might see people dressed
in leather, with tattoos, chewing gum. Imagine standing in the same
spot almost 5,000 years ago. What might you have seen? Possibly also
tattooed people dressed in leather, or at least animal hides,
walking around, chewing gum. In some ways, the lake dwellers of
Switzerland might have been a lot like us. A piece of prehistoric
chewing gum very likely made from birch tree pitch, with human teeth
imprints still visible, was just one of many well-preserved
artifacts found during the Quai Zurich Campus site excavations.
The gum could have been used as a form of dental hygiene, or as an
adhesive. Based on what was uncovered in the damp sediments under
the site, we may almost feel like we know these people. Excavations
indicate that, just like us today, food was an extremely important
part of their lives. It was possible to reconstruct their diet in
part from traces left on the remnants of cooking pots.
Some had copper for decoration or tools
Skeletal evidence at some other sites showed typical wear from
grinding grain in mortars using heavy pestles, a task that women
performed. The lake dwellers kept domestic animals including dogs
that might have watched over property, and sometimes wound up in the
stewpot. When cereal crops were poor, the clans likely hunted more
meat.
They were also skilled artisans. Some people had copper for
decoration or tools. The lake dwellers knew how to weave linen,
based on looms found in excavations.
Then, as now, humans must have handed down skills from one
generation to the next. The greatest number of artifacts dated from
4,700 years ago – left by the so-called Corded Ware people.
Mythenquai met Opera parking garage
Although there has long been an ongoing debate about exactly what
their homes looked like, archeologists including Christian Harb from
the Archaeology Department of Canton Zurich, who led the excavation
at Zurich’s site, are confident that many did live in dwellings on
top of pilings, or docks over water, perhaps as a kind of insurance
against floods and attack. About 200 people could have lived in a
settlement of dwellings, each perhaps 30 by 60 meters, topped by
shingled roofs. The Mythenquai dwellers were very likely in contact
with others including those living in a settlement across the lake,
where the Zurich Opera parking garage is located today.
What more might we learn about these people and their lives? Where
did they go? Or perhaps they still live among us. Their ancestors
could be standing before you now, dressed in leather, chewing gum
and admiring each other’s tattoos.
Prehistoric chewing gum unearthed from the Quai Zurich Campus
dig.Photo: Kantonsarchäologie Zürich / Martin Bachmann
Bronze-age commune? Reimagining the lives of lake dwellers.Photo: Baugeschichtliches Archiv der Stadt Zürich
Photo: Florian Kalotay
Afterword
A building not only defines space. A building also defines its
surroundings, with which it maintains a constant dialog. Quai Zurich
Campus is closely tied to the city and its people: it is part of the
fabric of Zurich. It is also part of the environment in which we
live, with all its risks and opportunities. Standing on the shores
of Lake Zurich, the Campus is at the junction between people and
nature. That’s exactly where insurance finds its key role –
protecting people every day from risk. Reading the stories in this
book, you can gain insights into the broad spectrum of people and
ideas that have made our Zurich Insurance Group what it is today – a
symbol of hope and progress in our global industry. We have always
sought to understand the fears and concerns people have, and to
develop solutions to many of life’s external challenges. As citizens
of the city – and of the world – we are proud to be moving toward an
exciting future for both Zurich the city, and Zurich the company.
Thank you for remaining loyal to us, and thank you for joining us.
Publisher
Zurich Insurance Group
Alessio Vinci, Group Chief Communications Officer
Anja Heinsdorf, Project Lead
Concept and execution
Panda & Pinguin GmbH
Andrea Bleicher
Ruth Brüderlin
Sabina Sturzenegger
Design and art direction
Studio Sturzenegger GmbH
Jürg Sturzenegger
Texts
Alice Ratcliffe
Project management
Tatjana Buser
Consulting
Bernhard Weissberg
We are immensely grateful to the following for their constructive
support
Thomas Grossenbacher | Ursula Bühlmann | Anja-Lea Fischer | Yves K.
Leuenberger | Roman G. Schönauer | Christofer Stadlin
And all the colleagues at Zurich and others who contributed their
ideas and insights.