Sports sponsorships

We don't just support, we stand for what sports stand for.

Our presence in sports spans the globe, connecting with millions through stories of perseverance, preparation, joy and extraordinary achievement.

Sponsorship for us goes far beyond teams, athletes, or tournaments. It’s about championing the journey, every early morning, every setback, every comeback, not just the final score. We support a healthy, active lifestyle and stand by the values and virtues that make sport so powerful: resilience, integrity, and the spirit to keep going.

Because every athlete, no matter the scale, deserves recognition. And every step of the journey deserves to be seen.

group of people running a marathon

Running races and Urban Run

At Zurich, we are proud to support marathons and half marathons in iconic cities across Spain and Portugal. Through our runners’ community, De Pies a Cabeza, we provide personalized advice, training, and wellness initiatives to help participants stay fit, healthy, and prepared. In addition, we invite more than 2,000 runners each year to take part in our marathons and half marathons, offering them the opportunity to experience something that goes beyond running.

Read more
woman streching at the tree

Zurich vitaparcours

Connect with nature while staying active.

With 500 courses across Switzerland, the Zurich vitaparcours, the biggest Swiss outdoor fitness park, offer a unique experience to get fit, feel energized, and embrace the beauty around you.

Read more
Center court of a tennis tournament by night

Tennis

Zurich is proud to sponsor premier tennis tournaments like the Rio Open in Brazil, and the WTA Copa Zurich Colsanitas in Colombia. These events celebrate not only the athletes but the entire tennis community to make every serve and rally a testament to teamwork, dedication, and passion.

Read more
Swiss national football team

Teams

At Zurich, we're more than fans, we're supporters at every level of sport. From elite teams and top events to promoting an active lifestyle for everyone, we back those who push their limits. Whether it's a championship match or a morning jog, Zurich is dedicated to inspiring everyone to reach their full potential.

Read more
two girls with a football

New Generations

Young, fierce, and ready to win.

We stand behind the new generations of athletes through public training sessions with professional players, a day where kids can play, learn, and get inspired, showing them that with passion and perseverance, anything is possible.

Read more

Related pages